Hennegan Brothers, America’s Best Racing Launch Innovative Social-First Vertical Docuseries

America’s Best Racing (ABR), horse racing’s national fan-development platform and marketing initiative funded by The Jockey Club, and the Hennegan Brothers, three-time Eclipse Award-winning filmmakers, today announced a partnership to launch “UNBRIDLED,” the industry’s first made-for-social vertical docuseries. “UNBRIDLED” will focus on storytelling of racing’s major events, starting with the lead-up to the 2026 Kentucky Derby.

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Advocacy in Action: Egan Focused on Supporting the People Behind the Sport

Some are born into the sport, spending their formative years around equine athletes, wrapping legs, mucking stalls, and continuing family legacies that might stretch back generations. Others find their way to the racetrack through a more circuitous route. Jordyn Egan is the latter. “I was a horse nut from the age of 5, just out of nowhere. Hunter-jumper, nothing fancy at all,” she said with a laugh. “When my family couldn’t afford riding lessons, I would work in the therapeutic riding program. I always stayed connected to horses.”

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