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New App Allows For Real-Time Equine Temperature Monitoring, Location Dissemination And Data Sharing

Merck Animal Health has announced its strategic partnership with Irish-based technology company EquiTrace Ltd., creators of the EquiTrace™ platform. Through the EquiTrace smartphone app, the entire horse care team can securely update and access each horse's GPS location and medical record in one convenient location. The app also works in conjunction with Merck Animal Health's Bio-Thermo® microchips, allowing horse care professionals to instantly read, graph and monitor a horse's temperature.

“This partnership is a natural extension of our commitment to delivering innovative infectious disease management solutions to support improved horse care,” said Ron McDaniel, Director of U.S. Equine Sales, Merck Animal Health. “By enabling convenient digital temperature monitoring, we're able to make life easier for busy veterinary and farm teams while providing them with tools to help efficiently identify illness and monitor disease outbreaks.”

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EquiTrace, which can be used with individual horses or at large barns, is compatible with any microchip but must be coupled with a Bio-Thermo microchip to access the temperature-sensing functionality. Bio-Thermo microchips measure a horse's temperature within one-tenth of a degree[1] and provide access to a horse's identification. Both the EquiTrace app and Bio-Thermo microchips work with the Global Pocket Reader Plus™ and the HomeAgain® UWSR+ microchip readers, and the EquiTrace app is available for iPhones or Androids. In addition, the Bio-Thermo microchip is compliant with the International Organization for Standardization (ISO) Standards 11784 and 1178 and meets requirements of both the International Federation for Equestrian Sports (FEI) and the United States Equestrian Federation (USEF).

“We are excited to partner with Merck Animal Health to bring EquiTrace to the U.S.; the technology streamlines health recordkeeping, a task that has traditionally been hard to maintain in busy barns,” says EquiTrace founder Kevin Corley, BVM&S, PhD, DACVIM, DACVECC, MRCVS. “The combination of Bio-Thermo microchips with our software enables rapid identification of temperature fluctuations in a horse at the stroke of a microchip scanner. This is essential to managing infectious diseases, such as equine herpesvirus, influenza and strangles. As an internal medicine specialist, I'm delighted to contribute to a novel temperature monitoring system that's effective without stressing the horse or the barn team.”

EquiTrace data is encrypted, and each barn's data is private. The EquiTrace account owner authorizes others to access data securely through the app. All EquiTrace functions are available with no internet connection for easy access at the barn or on the road. New data is synced when the app is opened with internet connection. To download EquiTrace, visit the App Store or Google Play.

Stay Lucky: $1 Million Grand Prize Offered In America’s Best Racing’s Free App

Stay Lucky, the free-to-download and no-risk mobile app from America's Best Racing (ABR), returns for season five and once again is presented by title sponsor the Breeders' Cup World Championships. The 2021 version of the app also provides fans with full access to all of the digital content at AmericasBestRacing.net and features smoother playability, enhanced speed, and a new prize at level 14, in addition to the compelling grand prize of $1 million for achieving a streak of 20 consecutive wins.

“With a significant portion of Americans using a second digital device while watching TV and adults spending an average of three hours and 43 minutes on mobile devices every day, Stay Lucky has proved to be an effective tool in attracting fans to the sport looking to test their skills and learn how to smartly select winners in Thoroughbred racing's biggest races on a no-risk platform,” said Stephen B. Panus, president of TJC Media Ventures. “We also are thrilled to welcome back the Breeders' Cup World Championships as the presenting title sponsor for the third consecutive year. Season five of Stay Lucky kicks off with the Pegasus World Championships and leads directly to and culminates with Breeders' Cup Saturday from Del Mar Thoroughbred Club on Saturday, Nov. 6, with the Breeders' Cup Classic serving as the final race of the 2021 season.”

Stay Lucky rewards players for correctly selecting winning horses in consecutive races. Prizes are earned when players build streaks of five, seven, nine, 14, 17, and 20 races. The Stay Lucky grand prize is $1 million.

Freshly optimized for 2021, Stay Lucky is available for download on the Apple iPhone App Store for iOS devices and for Android devices on Google Play. Returning players must update to the latest version of the app to commence playing the 2021 season of Stay Lucky.

Fans can learn how easy the app is to download, play, and win with this video tutorial: AmericasBestRacing.net/stay-lucky.

In addition to being the presenting title sponsor of Stay Lucky, the Breeders' Cup World Championships (Nov. 5-6, 2021, at Del Mar Thoroughbred Club, Del Mar, Calif.) is offering a prize for a streak of 14 consecutive winners of a VIP trip to its annual event.

“The challenge and excitement of picking winners through the Stay Lucky app is a terrific way for fans to get involved in racing's top stakes races — and win prizes — each weekend leading to the Breeders' Cup World Championships,” said Justin McDonald, senior vice president of Marketing for Breeders' Cup. “Along with America's Best Racing, we are continually looking for ways to increase interest for our sport and are proud once again to be the title sponsor of the Stay Lucky app.”

Over the course of the first four seasons of Stay Lucky, a total of 659 prizes were won by fans chasing the so-far elusive grand prize streak of 20 consecutive wins. To date, the longest winning streak has been 12, which was achieved by three different players.

In addition to playing Stay Lucky weekly, users are able to consume ABR content on Stay Lucky, including race previews and analysis, feature articles, tips, and insights on the biggest races designed to help players build their winning streaks.

Stay Lucky was developed by The Jockey Club Technology Services Inc., a wholly owned subsidiary of The Jockey Club.

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New Racehorse Management Technology In Australia Changes How Champion Trainer Waller Runs His Stable

A new automated platform created in Australia has taken racehorse care and management to the next level, according to horsetalk. The product is currently only being used in Australia and champion trainer Chris Waller said it has changed how he runs his stable.

StableWizard is an app that was created by Segenhoe Stud chairman Kevin Maloney. The system is cloud-based and gives trainers and stable staff instant access to all details of the horses in their care. The app is accessible via smartphone or tablet and transfers general horse management information such as temperature, feed checks, and treatment plans onto a dashboard for trainers, stable staff, or service providers to view at any time or location.

in Waller's stable, each horse has its temperature taken daily using a Bluetooth thermometer, with the results sent to StableWizard in real-time. The trainer of well-known race mare Winx said the data provided by StableWizard has improved the efficiency of his business and the care provided to the horses.

“Some processes that took two hours now take two minutes,” Waller said.

The founders of StableWizard believe the product will modernize equine management and they are aiming for it to become the new industry standard. Maloney says that the addition of more components to the app is planned. No information has been provided about wether or not this technology will make an appearance in the U.S.

OTTB United App Will Bring Together Retired Racehorse Buyers, Sellers

The Retired Racehorse Project and OTTB United jointly announce today the release of OTTB United, a mobile app that unites sellers, buyers, and shippers of Thoroughbred ex-racehorses and gives back to the Thoroughbred placement community. The app is designed to make the entire process, from listing a horse, to communicating between buyer and seller, to organizing shipping to a horse's new home, as easy as a few taps of a button.

The app is also designed to give back to the Thoroughbred placement community: a portion of the premium subscription fee is donated to the Retired Racehorse Project, which takes a market-based approach to Thoroughbred aftercare to drive demand for ex-racehorses; subscribers can select from a list of aftercare organizations and for-profit resellers to receive an additional contribution.

“We are so fortunate to partner with the Retired Racehorse Project,” says OTTB United founder Amy Rubin. “The organization's mission is at the center of everything we want to achieve, and helping off-the-track Thoroughbreds is our number-one goal. The Retired Racehorse Project has strengthened the Thoroughbred community, and it's our hope that the OTTB United app produced in partnership will unite that community on one platform.”

OTTB United was designed to meet the specific needs of the Thoroughbred industry and creates a network to help more ex-racehorses find good homes. Uniting sellers, buyers, and shippers on a mobile platform greatly simplifies the entire process from start to finish, and helps both buyers and sellers navigate changing rules on social media that prohibit animal sales.

“The RRP works to increase the market for Thoroughbreds after racing in the equestrian world and we are always seeking out new ways to make that process easier and more successful,” says RRP executive director Jen Roytz. “We understand and respect the reasons for social media sites to place animal sales posts under increased scrutiny and it has surely gone a long way to prevent unwanted animals to end up in the wrong hands. It has also, however, compromised the efforts of many upstanding and responsible Thoroughbred placement organizations who depend on the platforms to market their available horses to reputable homes. Through our partnership with OTTB United, we are able to offer a potential solution.”

OTTB United is free to download from Google Play and the App Store. A premium subscription is $4.99 monthly. The app is available in the US and Canada.

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