The month-long effort to raise funds for the TAA's 81 accredited organizations and thousands off-track Thoroughbreds, the TAA Holiday Giving Campaign, ended on Dec. 31st, resulting in $180,000 raised for accredited aftercare.
“It was encouraging to see such enthusiasm for our holiday fundraiser,” said TAA President, Jeffrey Bloom. “Thank you to every person who donated to the TAA's Holiday Giving Campaign. It takes a great deal of funds to care for our industry's retired athletes, and large influxes of donations such as these are vital to the TAA's ability to support its accredited organizations.”
The campaign featured 14 one-day only match donation days with match amounts ranging from $500 to $10,000. The 2022 match sponsors were as follows: Bob & Jill Baffert, Simon Bray, Donna Brothers, Aidan Butler & Cannonstone, Kurtis Coady & Megan Devine, Jack Damico & East Coast Partners, Denali Stud, Hidden Brook Farm, Sol Kumin, Dr. Pug & Susie Hart, Mike Rogers, Rick Schosberg, Siena Farm, and West Point Thoroughbreds.
Not only was the Holiday Giving Campaign deemed a success in terms of donations, it was an exciting opportunity for the TAA to expand its network of industry supporters. More than 70% of the donations collected during the Holiday Giving Campaign came from first-time donors.
“We are so thrilled with the outcome of the Holiday Giving Campaign,” said TAA Funding and Events Manager, Emily Dresen. “Thank you to the 14 match sponsors, hundreds of donors, and our media partners for making this campaign a success. It's all about the horses and what better time to support our beloved athletes than the season of giving.”
Designed to serve as both the accrediting body for Thoroughbred aftercare facilities and a fundraising and grant allocation body to support these approved facilities, funds raised from the Holiday Giving Campaign will help care for the more than 4,000 retired racehorses currently residing in TAA-accredited organizations across North America. To learn more about the TAA's impact, visit Thoroughbredaftercare.org/taa-impact.
About the Thoroughbred Aftercare Alliance
Based in Lexington, KY, the Thoroughbred Aftercare Alliance is a 501(c)(3) nonprofit that accredits, inspects, and awards grants to approved aftercare organizations to retrain, retire, and rehome Thoroughbreds using industry-wide funding. Along with continued funding from its original partners Breeders' Cup, The Jockey Club, and Keeneland Association, the TAA is supported by owners, trainers, breeders, racetracks, aftercare professionals, and other industry members. Since inception in 2012, the TAA has granted more than $28.1 million to accredited aftercare organizations. Currently 81 aftercare organizations comprised of approximately 180 facilities across North America have been granted accreditation. To learn more about the TAA, visit ThoroughbredAftercare.org.
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