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After a year that has seen the lottery startup significantly expand its content, licensing, and technology offerings, EQL Games announces the addition of Seth Young to its board of directors. Young brings over 15 years of experience in interactive gaming and technology to the pioneering lottery company that has created a new lottery-style live sports category in the U.S. In 2020, EQL Games launched live horse racing draw game Win Place Show, the first ever such draw game, through all 3,000+ Kentucky Lottery retail terminals.

“It's rare when you see something truly unique and category-defining in the gaming industry,” said Young. “Under the leadership of (Founder & CEO) Brad Cummings, the vision EQL Games has crafted through its development of proprietary lottery and gambling entertainment content represents one of those rare occasions. At a time when lotteries, casino operators, and online operators are starving for new, unique content, EQL Games is in a perfect position to prosper with an exciting new portfolio of games and modern technology stack. I believe strongly in the upside for EQL Games.”

Young currently serves as the Chief Strategy Officer at Fifth Street Gaming Digital, joining from PointsBet, where he most recently served as the company's Chief Innovation Officer. Young also serves as Managing Partner at The Strategy Organization. Prior to PointsBet, Young served as Executive Director of Online Gaming at Foxwoods Resort Casino, where he was responsible for the strategic development and oversight of Foxwoods' existing and emerging interactive gaming efforts. Prior to Foxwoods, Young served as Chief Operating Officer and Board Member of Flower City Gaming, President at SY Ventures, and Director of Strategy at TexasHoldem.com.

Young has a proven track record of continuously being at the forefront of new and relevant online gaming technologies and trends and was recognized for both the Innovation Group's Emerging Leaders of Gaming Award and Global Gaming Magazine's 40 under 40 in 2018.

“Adding someone of Seth's impact in the larger gaming industry allows us to immediately expand our vision and reach,” said Cummings. “His influence on EQL could not come at a better time as we work to transition from a retail-only focus to an omni-channel approach to lottery and gaming. We know how fortunate we are to have Seth on our team and look forward to creating significant growth for EQL Games, our league partners, and our lottery-style live sports content in the lottery and gaming industries.”

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EquiLottery Games and The Stronach Group have agreed to offer the Preakness Stakes through Win Place Show, the first ever lottery game based on the results of live horse race. Currently being offered by the Kentucky Lottery, Win Place Show features one race per day from racetracks across the U.S. and Preakness 145 will be the first Triple Crown race to be featured through this platform. Win Place Show launched statewide in Kentucky on August 16th of this year.

“We have the pleasure of working with some of the most iconic brands in U.S. sports and gaming,” said EquiLottery Games CEO Brad Cummings. “Offering the Preakness Stakes through Win Place Show means we will be able to offer premium content to our player base through the convenience of the Kentucky Lottery retailer network. It is clear The Stronach Group shares our vision for innovative ways to bring new fans to horse racing and we look forward to continuing to build upon those mutual goals in the future.”

Due to this partnership, lottery players will be able to purchase Win Place Show draw game tickets based on the results of the Preakness Stakes at all lottery retailers in Kentucky. One of the premiere events on the U.S. sports calendar every year, the Preakness Stakes will run on October 3rd this year at Pimlico Race Course in Baltimore, Maryland. This is the first time the Preakness will run as the last Triple Crown event of the year.

“We're excited to bring the final leg of the Triple Crown to Kentucky Lottery players,” said Kentucky Lottery President and CEO Mary Harville. “We believe they'll enjoy being able to play the game for one of the highest-profile races of the year, and we look forward to hopefully creating lots of winners that day.”

Win Place Show gives players a unique lottery experience by purchasing a two-dollar draw game ticket whose winnings are based on the results of a live horse race later that day. A QR code on each ticket allows players to download the Win Place Show mobile app to watch the race of each day live or on replay, scan tickets to check winnings, and set up a profile to help store and track their tickets throughout the day.

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