RMG and Flutter Form Partnership Agreement

Racecourse Media Group (RMG) and Flutter Entertainment have agreed to a long-term partnership through 2028. RMG, a media and data rights holding company owned by 34 racecourse shareholders, and Flutter, which is the parent company of Paddy Power, Betfair and Sky Bet's agreement will involve streaming rights and other key areas of the RMG business. RMG and Flutter will work together to leverage the latter's marketing and promotional assets to grow turnover, engagement and interest on racing conducted by RMG's racing product.

Martin Stevenson, CEO of RMG said, “We are delighted to collaborate with Britain and Ireland's largest betting company, Flutter Entertainment, which gives both companies the opportunity to work together to promote RMG's racecourses and the sport.”

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Irish Champion S. Day to Be World Pool Event

Longines Irish Champion S. Day will be a World Pool event for the first time, Horse Racing Ireland announced. Sept. 11 marks the collaboration between the Hong Kong Jockey Club, Tote, Horse Racing Ireland and the Racecourse Media Group at Leopardstown where racing fans from around the world will have the opportunity to bet into a single pool, ensuring larger and deeper pools, differentiated pricing, and the opportunity for unequalled value for Tote customers. Created and hosted by the Hong Kong Jockey Club since 2018, over 20 leading racing nations, including Ireland, the UK, Hong Kong, Australia, Singapore, South Africa, and the US have been part of World Pool to date.

Winfried Engelbrecht-Bresges, Chief Executive Officer of the Hong Kong Jockey Club, said, “I am pleased to see Ireland become the fourth racing jurisdiction to participate in World Pool following the UK, Dubai and South Africa. The World Pool provides customers from around the globe the opportunity to tap into the global pool with unmatched liquidity and is a significant source of additional income for our content partners during these challenging times. During the past summer of World Pool meetings, Goodwood and York festivals were simulcast for the first time. The next focus of attention will be the Irish Champion Stakes Day which is the first time an Irish race will be included in World Pool. We wish Horse Racing Ireland every success on the day.”

Added HRI Chief Executive Brian Kavanagh, “We are delighted that the Hong Kong Jockey Club have made Irish Champion Stakes Day at Leopardstown a World Pool event for the first time. This is both great news for Irish Tote bettors and for Leopardstown, underlining the benefits of Tote operators around the world coming together to provide bigger pools and better value. We look forward to continuing work with the Hong Kong Jockey Club and all involved in World Pool as it continues to grow and develop.”

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Racecourse Media Group Expands Into India

Cards from Racecourse Media Group's 34 British racecourses and 26 Irish racecourses will now be available to bettors in India through a new agreement between RMG and the Royal Calcutta Turf Club (RCTC). RMG's partnership with SIS makes the wagering possible, and content will be shown live for pari-mutuel (tote) betting and can be accessed via www.betindiaraces.com for mobile and web users.

Harish Ramchandani, Steward at the Royal Calcutta Turf Club, said, “The Royal Calcutta Turf Club, one of the oldest race clubs in the world, is delighted to work with Racecourse Media Group in bringing horse racing from British and Irish racecourses onto the online wagering platform www.betindiaraces.com via our technology partner Sportswin Software.

“Indian horseracing enthusiasts are appreciative of high-quality international racing for wagering and live viewing, at their fingertips and while on the go. Racing is a very popular sport the world over and we look forward to growing its audience in India.”

Ian Houghton, Director of International at RMG, said, “With many of the real highlights of the Flat season taking place in UK and Ireland, it's a great time to launch, plus it dovetails well with the Indian racing season, which starts again now.

“Initial turnover levels are encouraging, and we are looking forward to working closely with Royal Calcutta Turf Club to help build awareness and understanding of UK and Irish racing.”

Joe Andrews, Digital Sales Manager at SIS, said, “We're delighted to be bringing top-quality British and Irish horse racing to more bettors in India.”

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RMG Renews Media Rights Agreement With British Courses

Racecourse Media Group (RMG) has agreed to five-year licence extensions for audio-visual and data rights for its British racecourses, the company announced on Thursday.  A total of 35 UK racecourses have their LBO rights renewed, and 33 UK racecourses were renewed for all other aspects of their media rights, including streaming (watch & bet), direct to home (DTH), terrestrial TV and international betting and non-betting through Dec. 31, 2028.

Owned in its entirety by racecourse shareholders, RMG pays 100% of operating profit back to racecourses, and as a result, it is the biggest single funder of British horseracing. In RMG's portfolio are events like the Randox Grand National Festival, Cheltenham Festival, Cazoo Derby Festival, Qatar Sussex S. and the Juddmonte International S., all of which will remain there until at least 2029. In addition, RMG added all 26 Irish racecourses to its coverage in 2019, which are brodcast live on RMG's channel, Racing TV. For a full list of courses in RMG's portfolio, please visit www.racecoursemediagroup.com.

Roger Lewis, Chairman of RMG, said, “This is a pivotal moment for British racing. The RMG Racecourses, with a unity of purpose, have created business clarity and confidence for years to come. The RMG Board pays particular tribute to the outstanding leadership of the RMG CEO, Martin Stevenson, who together with his great team of RMG executives navigated this complex and detailed process with rigour, patience and clear focus.”

Added Martin Stevenson, CEO of RMG, “It is a matter of great pride that racecourses have placed their rights in RMG's hands again. RMG has a superb team, who, from the production to the commercial offices, are committed to ensuring first-class output and long-term sustainable growth for our racecourses.

“This will be achieved by continuing to create innovative and different ways of bringing the sport to life and showcasing it to our broad range of audiences. This is also made possible by our much-valued media, technical, broadcast, commercial and bookmaking partners, and, of course, the owners, trainers, breeders, jockeys and stable staff. We look forward to continuing to work with Newbury on the remaining period of their term until 2024 and we wish them well thereafter.”

Nevin Truesdale, Chief Executive of The Jockey Club, which runs 15 UK racecourses, said, “RMG has consistently delivered significant value from media and data rights over a 17-year period and unlocked revenue streams in the betting space far more than any other sport. More recently, the income RMG has delivered to all its shareholder racecourses has been vital through the very difficult pandemic period without spectators and other on-course revenues.”

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