NBC Sports’ presentation of the 147th Kentucky Derby Presented by Woodford Reserve averaged a Total Audience Delivery (TAD) of 14.5 million viewers as the “Run for the Roses” returned to its traditional first Saturday in May date – marking a 54% increase from last year’s event (9.4 million on Sept. 5), according to official national data provided by Nielsen and digital data from Adobe Analytics.
Tag: Pop Culture
Conversation Between Bill Belichick and Bob Baffert Featured in NBC’s Kentucky Derby Coverage
Ahead of tomorrow’s Kentucky Derby Presented by Woodford Reserve, NBC Sports host Mike Tirico spoke with Bob Baffert, a Hall of Fame trainer and six-time Kentucky Derby winner, and Bill Belichick, a six-time Super Bowl champion as head coach of the New England Patriots. Belichick is a horse-racing enthusiast who has attended multiple Triple Crown races, including the Kentucky Derby.
NBC News’ Kornacki Joins Kentucky Derby Team for Saturday Coverage
Steve Kornacki, NBC News’ and MSNBC’s celebrated national political correspondent, will join NBC Sports’ 2021 Kentucky Derby Presented by Woodford Reserve coverage this Saturday, May 1 at 2:30 p.m. ET on NBC.
Singer-Songwriter O’Toole on Inspiration, Debut of New Single ‘17 Wild Horses’
Rich O’Toole, a singer-songwriter who has been a fixture in the Texas music scene for more than a decade, recently debuted “17 Wild Horses,” a new single and video. Wanting to include actual wild horses in the video, O’Toole took a concept to CK Reid, who provides bucking broncs and bulls to Billy Bob’s Texas, The World’s Largest Honky Tonk, for their live rodeos.
