American racetracks have for decades dealt with the challenge of how to attract new fans. They have been extremely creative developing VIP experiences, boutique meets, and specialized fan days and events involving concerts, fashion, and themed experiences. There is now a cultural phenomenon in Japan involving gaming, live music concerts, manga, and anime that is bringing thousands of new young fans into the sport.
Tag: Pop Culture
A Horse Racing Fan’s Guide to Holiday Movies and TV
To celebrate the season and reflect on the stories, heroes, indelible moments, and everyday joys of Thoroughbred racing, the team at America’s Best Racing offers a helpful holiday movie and TV viewing guide for horse racing aficionados. This was originally posted in December 2016 and has been updated.
Churchill Downs Reveals Official Kentucky Derby 152 Mint Julep Glass, Art of the Kentucky Derby
Churchill Downs has revealed the official mint julep glass and “Art of the Kentucky Derby” for the 152nd running of the Kentucky Derby Presented by Woodford Reserve – both designed by Kentucky-native Grayson Reynolds.
2025 Holiday Book Guide for the Horse Lover
Another holiday season is right around the corner and again 2025 presents us with a nice list of literary looks at the sport of horse racing in its many forms. Whether you seek an immersive coffee table book or an examination of a moment in racing’s past, this list has something for the horse lover reader in your life. Check out this year’s list of 11 titles ripe for gifting, with names like Man o’ War, Silver Charm, Stymie, and more in the mix of this year’s new titles.
