We are in the era of the event. I'm told younger generations expect more from sports. They don't just want to watch the game, they want to consume it – and more importantly, they want to engage in it. If horse racing is to continue to modernize to suit the tastes of the Tik Tok generation, then it must be willing to go places where other sports are currently thriving. It's time to take this show on the road.
Tag: Pop Culture
Six Influencers Share What They Love About Horse Racing
A day spent at the races is special for everyone. Whether it’s your first time or you’re a seasoned pro, nothing beats the magic of hearing, “And they’re off!,” followed by the surreal rhythm of hooves pounding across the track. To relive the excitement, we asked six influencers that have partnered with ABR throughout the years to share what their experiences with horse racing have been like.
2021 Fan Choice Awards: Pick the Finalists for Favorite Podcast/Radio Show
Feature Film ‘Jockey’ Set for Year-End 2021 Release
The Sundance Film Festival award-winning film “Jockey,” acquired by Sony Pictures Classics, will premiere in New York City and Los Angeles on Dec. 29, 2021, according to trade industry publications. Sony acquired the film after it was shown at the Sundance Festival in Colorado earlier this year. Clifton Collins Jr., won the Dramatic Special Jury Award at the festival for his performance in the lead role of an aging jockey who gets a potential championship horse to ride and resurrect his career.
