Tag: Great British Racing

British Racing Launches New Campaign to Address Welfare Concerns

A new communications campaign, HorsePWR, has been launched by British racing, designed to share and promote the facts around welfare in horseracing.

HorsePWR will have its own dedicated website to provide information about the sport and the thoroughbred, the lives they lead and the high welfare and safety standards within racing. The website also explores the areas that racing has committed to improve, from reducing risk on and off the racecourse to better supporting horses when they leave the sport.

The campaign has been led by the British Horseracing Authority (BHA), Great British Racing (GBR) and racing's Horse Welfare Board (HWB), with additional funding provided by the Jockey Club.

Kinross-based National Hunt trainer Lucinda Russell said of HorsePWR, “This is just what racing needs. We must provide the facts, help educate and confront the tough questions head on. The facts matter. We understand our responsibility and respect our horses and we want to make sure the public know this too.

“It's good to see us taking a new approach, showing pride in the lives we give our horses and challenging and correcting inaccurate information which is put into the public domain by those who are opposed to the sport.”

Robin Mounsey, BHA head of communications and HWB member, added, “The HorsePWR campaign sees the sport take a new approach when it comes to talking about welfare. It is about being up-front, open and transparent. It is about tackling head-on the elements of the sport that we know are areas of concern and providing information to educate and reassure.

“Those who work in the sport are rightly proud of our record and standards when it comes to welfare. This campaign provides a platform to allow those connected with the sport to share their pride. It will be aimed at racing's current and potential fans, seeking to ensure that future generations of racing followers are not lost to the sport due to negative perceptions around the welfare issues which are tackled by this campaign.”

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Rod Street to Leave GBR Next Month

Rod Street has announced his intention to step down from his role as CEO of Great British Racing (GBR) at the end of April.

Street has led British horseracing's marketing body since 2010 but has plans to launch his own mentoring venture. He will continue in his role as CEO of British Champions Series Limited until later in the year.

“It is my privilege to work in horseracing. I enter my 31st year in the sport in May this year and that time has been split evenly between senior leadership roles – both at racecourses and at the centre of the sport,” he said. “The time feels right to do something new and it is my intention to launch a new venture in coaching and mentoring leaders of the future, which many people know is a passion of mine.

“I am very proud of the achievements of the team at GBR. Racing is significantly better promoted now than it was 15 years ago. Jockeys are developing into superb ambassadors for the sport, we produce content on an almost daily basis and it is rare for a news opportunity or milestone to be missed. GBR has delivered large national campaigns on themes as diverse as equine welfare, under 18s race free and Sports Personality of the Year. Such is the extent of GBR's work that our name goes largely unnoticed, as it should do, because our job is to tell the stories – not be the story.”

He continued, “Reflecting on my time at GBR, there have been so many positive moments. Often it is the hard-earned wins that provide the most satisfaction – such as the team landing coverage of a sporting achievement on the national six o'clock or ten o'clock news programmes, or securing a big feature in the tabloids and broadsheets. But, in terms of major impact, I would cite QIPCO British Champions Series and Day and National Racehorse Week as huge innovations. And we also now have a Flat Racing Hall of Fame, which has been an honour to work on.

“Looking to racing's future, this is a time of both challenge and opportunity. It is encouraging that the sport has come together to address declines in revenue and engagement. Racing is not alone – most sports outside football face precisely the same challenge – and we are competing for customers' attention in a fiercely competitive environment. The principle of leading with our best quality products through Premier Racing is the right one. I remain optimistic for the sport, because we have history, heritage and a level of coverage that other sports would die for.”

The BHA's chief executive Julie Harrington paid tribute to Street's “trademark optimism and vivacity”.

She said, “Rod is an experienced, respected and much-loved individual in racing. Working in a multi-stakeholder environment is not easy and it is testament to Rod's qualities that he has thrived in the role of CEO at Great British Racing for nearly 15 years.

“More recently he has been an integral part of the Industry Strategy, working across multiple areas, and has made a huge contribution to that.

“We are sincerely sorry to lose him, but respect his decision and on behalf of racing's stakeholders thank him for all he has done, including the energy and passion he has brought to every task. Rod has made a big difference to how racing is promoted, compared to when he joined GBR in 2010. I'm sure we will continue to see lots of him in the future.”

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National Racehorse Week, In Third Year, Deemed A Success

The third annual National Racehorse Week, from Sept. 9-17 in the UK, has been deemed a success after a record number of open days and community events, Great British Racing (GBR), who funds the initiative alongside the Racing Foundation and Horserace Betting Levy Board (HBLB), announced on Tuesday.

Over 15,000 free places were made available across the seven days across the country for the public to come and experience a day in the life of a racehorse. From training facilities and studs, to aftercare and rehoming centres, 209 different events took place showcasing the care and attention racehorses receive every day. The week provided a platform to create a lasting impact on those who are not familiar with racing or who don't have the opportunity to get close to a horse in everyday life.

In research undertaken after the week had finished, 94% of people said the experience had left them with a better understanding about and a positive impression of welfare. And 92% of attendees who were new to racing said their opinion had been positively changed about the lives racehorses lead.

There were also a total of 60 dedicated community events focused on outreach, a 300% uplift from last year. These events were supported by Racing Together and Racing to School with more than 3,000 people from schools, charities, urban equestrian centres and community groups getting involved with behind-the-scenes access to racing facilities.

The events included:

 

  • Paul Nicholls hosted a special visit for Dame Kelly Homes Trust beneficiaries, NHS and Emergency Service workers
  • Ian Williams hosted members of the RMF Group, an organisation that offer industry focused training courses to ex-offenders, veterans, the homeless, and residents who are long-term unemployed
  • Jo Foster took racehorse Sigurd to eight community events including schools, care homes and to charities like Mind and dementia groups
  • Aftercare centres including New Beginnings, HEROS, BTRC, Greatwood and Yorkshire retraining and rehoming centre took their retired racehorse ambassadors out to schools and care homes
  • Dan Skelton and Oliver Greenall & Josh Guerriero hosted children with serious illnesses from the Barrie Well's Trust Box4Kids initiative
  • Godolphin, Ben Case and Dave Loughnane hosted urban equestrian centres including Summerfield Stables from Birmingham, Park Lane Stables from London, and Park Palace Ponies from Liverpool.

 

Rod Street, CEO Great British Racing, said, “National Racehorse Week creates a unique opportunity for the British Racing industry to unite and showcase to the public the high levels of care that our equine stars receive throughout their entire lives. It also allows racing to open its doors and welcome people of all ages and backgrounds to experience the joy of getting close to a racehorse.

“There are so many highlights from the week, but the ones that stand out for me include the significant increase in young people attending open days this year, especially those aged between 10-14 years, and the impact we had on visitors. Our research shows that 94% of people who came to an open day now have a positive impression of equine welfare, and 92% of those who were new to racing or not regular racegoers said their opinion had been positively changed by the experience. This shows the power of what racing can achieve when it comes together.

“We must thank everyone involved in this special week for showing off the very best of British racing and hopefully helping to inspire a new generation of racing fans.”

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Racing Is Everyone’s Sport 2021: ‘I Just Hope That Everyone Coming Into Racing Now Can Feel Comfortable’

Launched by Great British Racing last year and the sport's Racing with Pride network, Racing Is Everyone's Sport aims to encourage and welcome LGBT+ participation in the sport of horseracing, bringing the racing community together to champion inclusion for lesbian, gay, bi and trans people.

As part of this year's Racing Is Everyone's Sport campaign, Great British Racing brought together current jockeys and friends, Jack Duern and Josephine Gordon, to discuss Jack's experience of coming out in 2013 and the importance of allyship for the LGBT+ community.

Jockey Jack Duern (pronouns: he/him) said: “Racing has definitely come a long way since I came out in 2013. I'm proud to be the first openly gay jockey in Europe, and also proud of the racing community for accepting me for who I am and for welcoming me back into the sport.

“I'm determined to use my platform, and as an ambassador for Racing With Pride, to show other LGBT+ people, both in and out of racing, that they are not alone and that racing is everyone's sport.”

Additionally, on Saturday, Dec. 4, Racing is Everyone's Sport will also encourage and welcome LGBT+ participation in the sport of horseracing through a series of activities at racecourses across the UK that day – Sandown Park, Aintree, Chepstow, Wolverhampton and Wetherby.

Rainbow saddle cloths, kindly organized by sponsors the Kindred group (through its Unibet brand), Betfair and Betway, will be worn for a number of races across the day, including the Betfair Tingle Creek at Sandown, the Unibet Becher Chase at Aintree and The Betway Handicap stakes at Wolverhampton.

Jockeys at the four meetings will once again be encouraged to wear rainbow armbands and rainbow pin badges will be given out freely to racecourse staff and spectators to show their support and spark conversation.

Erin Williams, Sport Engagement Manager at Stonewall (they/them and she/her) said: “We're delighted that Great British Racing is continuing their support for Rainbow Laces this year, joining millions of people around the world who are committed to promoting LGBT+ inclusion in sport and fitness.

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