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Fanduel Lands Breeders’ Cup Extension

The FanDuel Group, home of FanDuel Sportsbook, FanDuel Racing, FanDuel TV and TVG.com, and Breeders' Cup Limited have reached a multi-year agreement to extend the platform's status as the Official Wagering Partner of the World Championships.

FanDuel will retain its status as the Official ADW Partner, Official Sports Wagering Partner, Official Fantasy Sports Partner, and Official Mobile Casino Partner of the Breeders' Cup. With the 2023 renewal of the World Championships set for Nov. 3-4 at Santa Anita Park in Arcadia, California, FanDuel will continue to serve as title partner of the $2 million FanDuel GI Breeders' Cup Juvenile and the $2 million FanDuel GI Breeders' Cup Mile at Santa Anita Park. This agreement will continue for Del Mar 2024.

“FanDuel is one of the most innovative online wagering companies in the world,” said Drew Fleming, President and CEO of the Breeders' Cup. “We're delighted to be extending and strengthening our partnership with them and appreciate their continued investment in Thoroughbred racing in the United States. The exposure FanDuel has given to the Breeders' Cup has been critical to the growth of our organization and the Thoroughbred industry at large.”

FanDuel TV will continue to produce and broadcast The Breeders' Cup Players' Show, a live wagering-focused telecast of the World Championships, in addition to its coverage of Breeders' Cup Challenge races and other special programming in the run-up to the Championships.

Andrew Moore, General Manager of Racing for the FanDuel Group said, “The FanDuel Group is committed to investing in and growing the audience for horse racing and our partnership with the Breeders' Cup is a lynchpin of that commitment.”

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FanDuel TV Poised for Launch

FanDuel Group announced that it will launch FanDuel TV–formerly operating as TVG–which will include a linear cable television network, and its new OTT platform to be known as FanDuel+. Both FanDuel TV and FanDuel+ will go live in September, becoming the first linear/digital network dedicated to sports wagering content.

As part of the launch, Kay Adams will headline the network with a live daily morning show five days per week. Adams, who previously served as a host of Good Morning Football on the NFL Network will host the show from FanDuel TV's Los Angeles studios each day at 11:00 am EDT.

As part of the launch, the company announced that FanDuel+ will be free to download for existing FanDuel customers with accounts on any of its sportsbook, casino, horse racing or daily fantasy platforms.

While the main network will be rebranded as FanDuel TV, the advance-deposit wagering platform and mobile app will retain the TVG brand. Also, wagering via the TVG app will continue (customers can continue to utilize the TVG app and will not require a FanDuel sportsbook account). While the network plans to add programming, horse racing coverage from noon till midnight daily (EST) will remain largely unchanged.

“FanDuel TV is the first network designed from the ground up to be watched by viewers with their phone in hand,” said Mike Raffensperger, Chief Commercial Officer, FanDuel. “We intend for FanDuel TV to sit at the intersection of live sports and interactive content and believe Kay is the best example of an on-air talent who can bring fans closer to the narratives of the games they care about most. Our goal is to provide fans compelling programming to watch and wager on in tandem with our mobile app.”

Plans also call for FanDuel TV to become the new home of international basketball in the U.S. As part of a licensing agreement with Sportradar, FanDuel TV and FanDuel+ will air more than 3,000 hours of live sports including international basketball league action from the National Basketball League (NBL) Australia's professional league, the Chinese Basketball League, as well as the French and German pro leagues.

FanDuel TV will be broadly distributed on linear television through its relationships with cable and satellite distributors including Comcast Xfinity, Spectrum, Verizon FIOS, DirectTV, DISH, Cox Communications, FuboTV, YouTubeTV, and Hulu. FanDuel+ will also be widely available on direct-to-consumer OTT platforms including Roku, Apple TV, and Amazon Fire.

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Report: TVG to Be Renamed, Focus More on Sports Betting

According to a report on the website Legals Sports Report, TVG is about to get a new look, one that could include less emphasis on horse racing.

The website is reporting that TVG will be renamed FanDuel TV, which will become the first “watch and wager TV Network in the U.S.” TVG2 will be renamed FanDuel Racing. The FanDuel Group, a huge player in the sports wagering and daily fantasy sports markets, is the parent company of TVG. The changes are expected to take place in September.

Programming geared towards sports betting will begin each morning at 5 a.m. eastern and will conclude at 9 a.m. The 7 a.m. to 8 a.m. slot will be what the website calls a “SportsCenter-style show” that will be hosted by Kay Adams. Adams is a former host on the NFL Network and her hiring is hailed by the website as a “big-name acquisition.”

The good news for racing fans is that TVG plans to continue to highlight racing through much of the remainder of the day. However, the live racing programming will include cut-ins and sports updates from FanDuel talent. It also appears that the emphasis for the nighttime program will be sports and sports wagering. According to the report, from 9 p.m on the programming will be filled by “tertiary sports with watch and wager rights, such as Korean football, pickleball and Chinese basketball.”

The news of the rebranding came just one day after it was announced that current Chief Marketing Officer Mike Raffensperger had been appointed to the newly created position of chief commercial officer. According to the report, “Raffensperger will assume oversight for FanDuel's content and programming assets, including TVG.”

FanDuel bought TVG for $50 million in 2009.

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TVG, MSG Networks Reach Carriage Agreement

The horse racing televsion network and advanced deposit wagering platform TVG has reached a multi-year agreement to provide extensive horse racing programming annually to MSG Networks. TVG's signature “Trackside Live” program will air five days a week on MSG Network and/or MSG+ beginning July 14 from 12-7pm, and will be featured every week from Wednesday through Sunday.

“We're excited to be partnering with the MSG Networks to bring premier live racing coverage to its family of networks and its millions of viewers in the New York area,” said Amy Howe, Interim CEO and President, FanDuel Group. “This new agreement is part of FanDuel Group's continuing commitment to invest in our core horse racing television programming and to expand the audience for our race track and horsemen partners.”

“It's great to partner with TVG and FanDuel to bring so many great, live horseraces to fans on MSG Networks,” said Jeff Filippi, Senior Vice President, programming & production, executive producer, MSG Networks. “Fans will see a great variety of races from more than 150 tracks around the world.”

The post TVG, MSG Networks Reach Carriage Agreement appeared first on TDN | Thoroughbred Daily News | Horse Racing News, Results and Video | Thoroughbred Breeding and Auctions.

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