Training, Color Key To Increasing Mustang Adoptions

The number of wild horses on Western rangelands continues to exceed the stocking rate the land can sustain, says the Bureau of Land Management (BLM). Adoption remains a key strategy to regulating wild horse populations.

Dr. Jill Stowe, professor of agricultural economics at the University of Kentucky, created two studies to determine how much demand is present for Mustangs among people who choose to adopt horses. She learned that there is more demand for horses that have had some training, and more demand for pinto and dilute-colored horses.

For the first study, Stowe partnered with Dr. Kathryn Bender, professor of environmental economics at the Allegheny College Center for Business and Economics. The duo sought to determine what equine characteristics were most desired by adopters and what adopters were willing to pay for a wild horse. They used data from BLM online auctions held between November 2012 and November 2014.

They found that older horses, those that were born in captivity, and those which had spent a longer time in captivity were less likely to be adopted. They also found that horses with more uncommon coat patterns were more likely to be adopted than horses with a common coat color like bay or chestnut. Adopters were also willing to pay about 40 percent more for the horse if it was a pinto, and 20 percent more for a diluted coat than a solid-colored coat.

Additionally, people purchasing horses that had some halter training or under-saddle training were willing to pay 55 percent more for the horse. These findings could assist the BLM in determining which horses it selects for adoption and training.

Stowe completed the second study with undergraduate student Hannah White. The team created a study based on the assumption that current horse owners are the most-likely group of people to adopt a wild horse. They disseminated the survey via social media and received 2,250 usable responses. Of those, fewer than 10 percent had never adopted a wild horse and wouldn't consider adopting one in the future.

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They found that previous adopters were willing to pay more for a horse than those who had not adopted before. People who owned five or fewer horses were also willing to pay more to adopt a Mustang. The average response indicated they were willing to pay $125 for an “ideal” untrained horse, just under $300 for a halter-trained horse, and $415 for a horse that had been started under saddle.

Both studies indicated that training, especially under-saddle training, is key to driving Mustang adoptions.

Read more at HorseTalk.

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KHC Partners With University Of Kentucky To Launch 2022 Statewide Equine Survey

The Kentucky Horse Council (KHC) has partnered with the University of Kentucky to launch a state-wide survey, which will allow the organization to better serve and protect horses and the horse industry in the Commonwealth.

Just like the agritech, automotive and manufacturing industries are integral to Kentucky's economy, so are equines. The core of this unique economic cluster is its private and commercial horse farms and equine operations, from which hundreds of equine-related businesses stem. These businesses encompass everything from transportation, farm-related and professional services and associations to equine health services, tourism and related businesses. These ancillary businesses create an unmatched competitive advantage for Kentucky's equine industry.

A comprehensive study of the Commonwealth's equine industry was completed in 2012; it was the first survey of its kind to be done since 1977. The 2022 study will once again be a collaborative effort between the Kentucky Horse Council, the University of Kentucky and the USDA National Agricultural Statistics Service (NASS). This information will be beneficial for local and state policymakers, nonprofit organizations and local government officials, among others. The survey, which will provide information critical to Kentucky's equine economy on a county-by-county basis, will:

  • Provide data for disease surveillance
  • Keep policy makers informed and engaged proactively
  • Inform workforce development
  • Identify emerging markets on which businesses can capitalize

“As the KHC is a non-breed, non-discipline specific organization focused on the protection and development of the Kentucky equine community, the information gleaned from this survey will be invaluable,” said Sarah Coleman, KHC executive director. “We're excited to learn more about the horses residing in the Commonwealth and how we can better assist them and their owners.”

Data obtained from this study are important for the sustained strength and continued growth of Kentucky's equine industry,” says Dr. Jill Stowe, a professor at the University of Kentucky and an equine industry economist. “Decision makers such as entrepreneurs and business owners, equine health providers, and policy makers can utilize this data to make sound, well-informed decisions on important issues facing the industry.”

Once complete, results will be available in county-level fact sheets as well as in a statewide report. All materials will be downloadable from the KHC website, free of charge.

This survey has received financial support from the Kentucky Agriculture Development Fund, University of Kentucky College of Agriculture, Food and the Environment; UK Gluck Equine Research Center; the Kentucky Thoroughbred Association; the Kentucky Horse Council and the Kentucky Farm Bureau. It is supported by the Kentucky Department of Agriculture, the Office of the Kentucky State Veterinarian and Representative Matt Koch. Interested in supporting this effort? Email Danielle Jostes, Equine Philanthropy Director, at danielle.jostes@uky.edu or call 859-218-1176.

Click here to participate in the 2022 Kentucky Equine Survey. Questions can be directed to equine@uky.edu. Information about the 2012 Kentucky Equine Survey can be found at https://equine.ca.uky.edu/kyequinesurvey.

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Survey Shows Equine Industry Stable Based On Number Of Horses Owned And Managed

Despite the challenges posed by the COVID-19 pandemic, the equine industry is stable based on the number of horses owned/managed, according to the results of a survey1,2 by American Horse Publications (AHP) sponsored by Zoetis. The survey, which includes responses from 7,267 horse owners/managers, found that the top three issues facing the industry are land use issues, horses in transition or at risk and the increased cost of horsekeeping. And, while vaccination rates are stable, survey respondents indicated they are following updated deworming recommendations and adjusting their frequency if needed.

“The results from the 2021 AHP Equine Industry Survey reveal overall stability in the U.S. equine industry in spite of unique challenges posed by COVID-19,” said Jill Stowe, Ph.D., professor of agricultural economics at the University of Kentucky, who analyzed the data and consulted on the results. “Based on respondents' input on management and issues facing the industry, our leaders have helpful information to guide strategic planning and decision-making for the long-term benefit of the industry.”

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The survey, which was conducted from January 18 through April 9, 2021, has three primary objectives: to gauge participation trends and management practices in the U.S. equine industry, to identify critical issues facing the equine industry as perceived by those who own or manage horses, and to better understand approaches to horse health care. AHP conducted similar surveys in 2009-2010, 2012, 2015 and 2018.

Stability Through the Pandemic

The average respondent owns/manages about six horses and 75.2 percent of respondents indicate that the number of horses they currently own/manage is the same as in 2020; 10.4 percent own/manage more horses than they did in 2020. When asked about future expectations of ownership, 73 percent expect to own/manage the same number of horses in 2022, 17.3 percent expect to own/manage more horses and 9.7 percent expect to own/manage fewer horses. Comparing this to the 2018 survey, we see an increase in expected stability regarding the number of horses owned/managed.

Horse Ownership

Growth in the number of horses owned/managed is more prevalent among respondents in the youngest age group as compared to the oldest group. Similar to previous studies, the frequency of owning/managing more horses in the survey year (2021) than in the previous year (2020) is decreasing with age; 21.8 percent of respondents in the 18-24 age category report owning/managing more horses in 2021 than in 2020, while only 5.4 percent of respondents in the 65+ age category report owning/managing more horses. This pattern is also consistent with expectations on horse ownership/management one year in the future: 31.1 percent of respondents in the 18-24 age category expect to own/manage more horses in 2022 than they do this year, while only 10.2 percent of respondents in the 65+ age category report the same expectation.

Event Participation

Survey participants indicate that they expect to compete in an average of 4.3 events in 2021, which is less than the 5 competitions reported in the 2018 study. More than 45 percent of the respondents do not plan on competing at all in 2021, up from 38.7 percent in 2018.

Horsekeeping Costs

Feed (including both hay and concentrates) continues to be the most frequently identified area in which horsekeeping costs have increased. This is followed by costs of veterinary services (41 percent) and animal health products (39 percent), which are stable from the 2018 study.

However, the cost of barn supplies has significantly increased since 2018, from 12.2 percent to 22 percent. Frequently mentioned sources of increased costs in the “other” category were fencing, building materials and insurance. In addition, 22.2 percent of respondents identified fuel/transportation as a primary source of increased horsekeeping costs. It is important to note that if this survey had been conducted later in 2021, when there was a sharp increase in gas and lumber prices, this percentage may have been higher. The rise in horsekeeping costs could force businesses to raise prices even if they don't want to.

Looking at how to accommodate for horsekeeping costs, most respondents reported they will reduce expenditures in other areas of their lives (60 percent), attend fewer competitions (22.2 percent) and pursue other income opportunities (21.3 percent).

Issues Facing the Equine Industry

The most frequently selected issue facing the equine industry was land use issues (43.5 percent), followed closely by horses in transition or at risk (43.1 percent), and cost of horsekeeping (42.8 percent). Frequently mentioned issues in the “other” category include animal rights activists, competition costs, liability and over-regulation.

Although there are overarching issues that span the entire equine industry, there are certain issues of heightened concern in particular areas of the country. For example, zip code regions 4 (Indiana, Kentucky, Michigan and Ohio) and 7 (Arkansas, Louisiana, Oklahoma and Texas) had the highest percentage of respondents selecting illegal medication of performance horses and ineffective welfare laws. Respondents in zip code region 3, which includes Alabama, Florida, Georgia, Mississippi and Tennessee, were most likely to select the practice of soring as a key issue.

Horse Health Care

Veterinarians administer vaccines for 65.4 percent of respondents' horses, continuing a gradual upward trend from previous surveys (58.2 percent in 2012, 61.4 percent in 2015 and 63 percent in 2018). The percent of respondents who administer the vaccines themselves continues to decrease, standing at 28.5 percent compared to 29.7 percent in 2018, 31.5 percent in 2015 and 34.7 percent in 2012.

Of vaccination-related issues discussed with the veterinarian, the most common is what the horse is being vaccinated for (63.7 percent), followed by American Association of Equine Practitioners (AAEP) vaccination recommendations (40.6 percent). Since the 2018 survey, horse owners and veterinarian conversations surrounding vaccination protocols have decreased.

More than 72 percent of respondents indicate that their veterinarian is the leading influence for where they purchase their equine vaccines, with price being the second leading influence (13.3 percent).

Deworming

Respondents indicate that they are adhering to new deworming recommendations. The percentage of horse owners who are deworming 1 to 3 times a year has increased, while the percentage of those who are deworming up to 6 times a year has decreased.

More than half of respondents (54.4 percent) indicate their veterinarian is involved in developing their horses' deworming schedules—the first time this figure has eclipsed the 50 percent mark. Survey results indicate that just under 60 percent of respondents report their veterinarians recommend a fecal egg count test, declining from nearly 78 percent in 2018.

Respondents indicate that they purchase dewormers from chain stores, local feed stores and online. Veterinarians are reported to have the most influence on dewormer purchasing decisions and their role has become more prominent than indicated in previous studies.

Timing of Surveys Can Be Meaningful

The 2021 AHP Equine Industry Survey continues to build upon the first four surveys (2009-2010, 2012, 2015 and 2018) to help understand dynamics within the equine industry. The initial survey was conducted as recovery from the Great Recession in '08 and '09 was underway, and the following two surveys were able to track recovery in the equine industry.

“The timing of the 2021 survey is fortuitous because it comes on the heels of a worldwide economic slowdown due to the global COVID-19 pandemic—a health event not seen in more than a century,” said Dr. Stowe. “Accordingly, it can serve as an important benchmark in the health of the equine industry now and in the future.”

About the Survey

The 2021 survey was limited to those who currently own or manage at least one horse, are 18 years of age or older and live in the United States. The survey collected 8,029 responses, of which 7,267 were useable.

“Zoetis is proud to support the ongoing work of American Horse Publications and its significant efforts to understand the trends impacting our industry,” said Jen Grant, head of marketing for U.S. equine, Zoetis. “To see a stable U.S. horse population despite the many challenges of COVID-19 is a testament to the powerful connection between horses and their caregivers—a bond we are committed to nurturing now and into the future through our trailblazing portfolio of horse care products.”

“AHP is grateful for its partnership with Zoetis to provide ongoing and vital data on the trends in horse care, management and welfare of horses in the U.S.,” said Christine W. Brune, AHP executive director. “We appreciate the cooperation of our members in promoting the survey and the expert analysis of Dr. Jill Stowe.”

Survey results will be released by Zoetis and AHP members through their own channels. Excerpts from this study must be referenced as “2021 AHP Equine Industry Survey sponsored by Zoetis.”

1 American Horse Publications. 2021 AHP Equine Industry Survey.

2 The 2021 survey faced a number of unique challenges in collecting responses due to changes in engagement on social media, increased privacy concerns, and the polar vortex that hit the Texas area and left millions without power.

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Study: Can Adoption Combat Wild Horse Overpopulation?

In March of 2020, the Bureau of Land Management (BLM) estimated that there were about 95,000 wild horses and burros living on federal land, with an additional 50,000 being kept in holding facilities – more than triple the number of animals for appropriate land management, reports The Horse

The BLM says that private adoptions of these wild animals are key to controlling the overpopulation problem. Dr. Jill Stowe, a University of Kentucky associate professor of agricultural economics, and Hannah White, Stowe's student, created a survey to determine what horse owners thought about this solution to overpopulation. The team created a survey that was shared on social media to try to determine if enough people were willing to adopt one of these animals to eliminate the excess of animals. 

The survey received 2,247 responses from horse owners who were over 18 years old. The research team found that more than 90 percent of those surveyed would be receptive to adopting a wild horse or burro in some capacity.

The scientists also found that “ … respondents are willing to pay an average of $282.03 more for a horse that has received training for basic ground manners and $539.21 more for a horse that has been started under saddle as compared with a completely unhandled horse,” reports Stowe.

Additionally, previous wild horse and burro adopters are willing to pay more, indicating that their first adoption experience was positive. 

The team found that the two biggest barriers to adopting a wild horse or burro was accessibility to appropriate facilities and lack of experience, skills and time to start an unhandled horse.

Stowe concluded that if 4 to 5 percent of horse-owning households in the United State adopted one wild horse or burro, the 70,000-animal surplus could be eliminated. She suggested that education of horse owners on adoption requirements, training of horses and targeted information dissemination could help place more wild horses and burros.

Read more at The Horse

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