Training, Color Key To Increasing Mustang Adoptions

The number of wild horses on Western rangelands continues to exceed the stocking rate the land can sustain, says the Bureau of Land Management (BLM). Adoption remains a key strategy to regulating wild horse populations.

Dr. Jill Stowe, professor of agricultural economics at the University of Kentucky, created two studies to determine how much demand is present for Mustangs among people who choose to adopt horses. She learned that there is more demand for horses that have had some training, and more demand for pinto and dilute-colored horses.

For the first study, Stowe partnered with Dr. Kathryn Bender, professor of environmental economics at the Allegheny College Center for Business and Economics. The duo sought to determine what equine characteristics were most desired by adopters and what adopters were willing to pay for a wild horse. They used data from BLM online auctions held between November 2012 and November 2014.

They found that older horses, those that were born in captivity, and those which had spent a longer time in captivity were less likely to be adopted. They also found that horses with more uncommon coat patterns were more likely to be adopted than horses with a common coat color like bay or chestnut. Adopters were also willing to pay about 40 percent more for the horse if it was a pinto, and 20 percent more for a diluted coat than a solid-colored coat.

Additionally, people purchasing horses that had some halter training or under-saddle training were willing to pay 55 percent more for the horse. These findings could assist the BLM in determining which horses it selects for adoption and training.

Stowe completed the second study with undergraduate student Hannah White. The team created a study based on the assumption that current horse owners are the most-likely group of people to adopt a wild horse. They disseminated the survey via social media and received 2,250 usable responses. Of those, fewer than 10 percent had never adopted a wild horse and wouldn't consider adopting one in the future.

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They found that previous adopters were willing to pay more for a horse than those who had not adopted before. People who owned five or fewer horses were also willing to pay more to adopt a Mustang. The average response indicated they were willing to pay $125 for an “ideal” untrained horse, just under $300 for a halter-trained horse, and $415 for a horse that had been started under saddle.

Both studies indicated that training, especially under-saddle training, is key to driving Mustang adoptions.

Read more at HorseTalk.

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