‘Incredibly Positive’ Vibe: Keeneland September Sale Starts Monday

LEXINGTON, KY – The Keeneland September Yearling Sale, which produced gangbuster results in 2022, returns for its 2023 renewal Monday in Lexington. Perennially a bellwether of the industry's sales market, the 12-day auction opens with a pair of elite Book 1 sessions beginning at 1 p.m. and, with the Keeneland barns awash with activity Sunday, both sales officials and consignors were heading into the sale with plenty of optimism.

“The traffic has been incredibly positive,” said Keeneland Vice President of Sales Tony Lacy. “There are quite a few buyers here. It's probably as positive as I've seen it since pre-COVID. The feedback that we are getting is that it's a very good group of horses. The buyers are very satisfied. The sellers are very positive about the feedback they are getting on the stock they have here overall. So, in general, I am cautiously optimistic.”

Standing outside his Candy Meadows Sales consignment at Barn 11, Matt Lyons smiled when asked about his expectations for the week.

“I suppose we are eternally hopeful as consignors, aren't we?” Lyons said. “Traffic has been pretty good so far. And we are seeing all of the main players and the main syndicates that people are expecting to see. There are quite a few groups from Japan, it looks like, on the grounds and they are looking hard. So we are hopeful.”

The 2023 Keeneland September sale has a tough act to follow. Last year's auction surpassed $400-million in gross sales for the first time in its history, while also setting records for average and median for the second year in a row. A year ago 2,847 yearlings grossed $405,495,700–to better the previous record set in 2006–for an average of $142,429 and a median of $70,000.

“The market has been good, we've had a bull run for the last 15 years, so I don't expect any dramatic changes,” said Brad Weisbord, whose Elite Sales makes its Keeneland September debut this week. “The colts groups seems to have their money together, so they will probably be the high end. The middle market has struggled for a couple of years. The pinhookers have been strong. They made money the last couple of years–which is nice to see–so I don't expect many changes. But we will know at the end of the sale. This sale determines what the yearling market is throughout the whole year, so at the end of this marathon we will really understand how the market is.”

While Sheikh Mohammed's Godolphin and his late brother Sheikh Hamdan dominated the top of the Keeneland September market for many years, the decreased participation of those two Dubai-based entities in the last three years has been largely filled by American-based partnerships focused mainly on purchasing colts with Classic potential.

Leading the way in the last two years was the team of Mike Repole and Vinnie Viola, who purchased 31 yearlings for $12,840,000 in 2022. Repole is expected once again to be on site during the first four days of the Keeneland sale as his agent Jacob West and advisor Eddie Rosen were on the grounds Sunday. Chasing them for the leading buyer title last year was the stallion-making partnership of SF Racing, Starlight Racing and Madaket Stables, as well as BSW/Crow Colts Group.

The Keeneland September sale annually attracts buyers from around the world and the buying bench's international flavor should be strong in the coming week, according to Lacy.

“We have been very pleased with the support we have been getting from the international market and especially Japan,” Lacy said. “We have had more Japanese visitors this week and they are staying longer. I think they are finding that we have certain sire lines and pedigrees that have worked internationally for them. We are becoming more affordable and very relevant for their program.”

Among the Japanese shoppers on the sales grounds Sunday was Hideyuki Mori, whose five yearling purchases a year ago were led by a $1.2-million son of Curlin.

The international buying bench is also strengthened by new overseas opportunities like the Goffs Dubai Breeze-Up Sale, which was topped this past March by a son of Gun Runner who sold for $583,520 after bringing $160,000 at last year's Keeneland September sale.

“The Dubai sale that Goffs run in the spring every year has proven to be a very profitable endeavor for a lot of the pinhookers from Europe coming over here to source stock,” Lacy said. “That has really been a great addition to the diversity of what people are looking for.”

Lacy continued, “We have Australians here, I think we will have a lot of South Americans here and people from all over the world. From the Middle East, we have buyers from Saudi Arabia, Qatar, Bahrain and Dubai. We've put a lot of work travelling around the world over the last couple of years to reach out to our clients at every stage and provide a level of customer service that they would expect anywhere else. Those efforts have started to pay off as we start to look at the diversity through the sales grounds and the excitement about the quality of stock that the U.S. is producing, which is really encouraging.”

Shadwell Farm, which had long been one of the leading buyers at the Keeneland September sale before the death of its founder Sheikh Hamdan al Maktoum in 2021, made four purchases last year and could be a resurgent presence at this year's auction. Sheikha Hissa, now at the helm of her late father's operation, was at the Keeneland sales grounds Sunday.

“Sheikha Hissa came for Malathaat's race in the Doubledogdare S. last year,” Lacy said. “So she got the experience of coming here. She very much wants to have the same experience that her dad did, so we've been working diligently so that we have the same people working with her as worked with her dad.”

Keeneland has settled into a format for its September sale, which for the third year features Book 1 sessions Monday and Tuesday with 383 yearlings, followed by Book 2 sessions Wednesday and Thursday with 728 yearlings a before a dark day Friday.

“[This format] allows the higher-end buyers to be able to look at these horses in a relaxed manner without being rushed and also have the opportunity to go and look at Book 2 horses before the first horse walks through the ring,” Lacy explained. “So there is good idea of what the quality is out there. We put a lot of effort into making sure we have good physicals up front that have pedigree, that have commercial appeal, knowing what the marketplace is looking for.”

He continued, “I see this year people are in a more relaxed mode and they are able to give these horses the consideration that they deserve and I think they feel comfortable with that.”

Following its Book 1 and 2 sections, Keeneland will hope for demand to continue into what has seemed to be a weakening middle market.

“I think, looking at the yearling sales that have already happened this year, you have to be positive that [demand] will carry through to at least the middle of the sale,” Lacy said. “I think it could carry through right to the end.”

After buying in a bullish yearling sale a year ago, pinhookers faced a tougher market to sell in this spring, but Weisbord expects they will still be a strong presence at Keeneland.

“Listen, that's their business,” Weisbord said. “They buy yearlings to sell 2-year-olds. So I expect them to be strong from $75,000 to $275,000. After that, it becomes a very difficult pinhook, but I think that market for them will still be strong.”

The Keeneland September Book 1 sessions Monday and Tuesday will begin at 1 p.m. Book 2 sessions Wednesday and Thursday begin at 11 a.m. Following Friday's dark day, the auction continues through Sept. 23 with sessions beginning daily at 10 a.m.

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Elite to Enter Yearling Consignment Business

Elite Sales, the Thoroughbred consignment business of Liz Crow and Bradley Weisbord, will begin selling yearlings in 2023, adding to their existing business of breeding and racing stock, according to the pair.

“Elite Sales launched in 2017 with the goal of being the number-one consignor of horses of racing age and broodmares/broodmare prospects,” said Weisbord. “With six years under our belts, we have experienced a wide range of success including selling 21 off-the-track broodmare or racing prospects for $1 million or more.”

The addition of yearlings to their lineup is the latest news from Elite, who sold their first two weanlings at the Fasig-Tipton November Sale, including a Gun Runner filly for $675,000. They also were represented with a consignment at Tattersalls December for the first time in 2022.

“Since launching Elite, our team has enjoyed building relationships with the most prominent buyers and sellers of bloodstock around the world. We believe that these relationships along with our boutique model, top client support, and ambitious marketing have led to our success,” Weisbord said, “The move into yearlings has been long-planned. Liz and I have some of our own homebreds we will sell, we will sell for our existing clients, and we hope to add some large breeding farms into the mix.”

Elite has hired Beth Bayer, the former director of sales for Woodford Thoroughbreds, who has 20 years of experience in the industry, to run the day-to-day consignment, leaving Liz Crow free to continue her scrutiny of yearlings on the sales grounds.

“Liz is one of the leading agents purchasing yearlings each year and we feel her knowledge of the market along with her great eye will be a huge asset to our clients. She will be available for farm inspections as we lead into yearling prep and sales time. We also feel that since our team sees every single horse on the sales grounds at every single yearling sale, she will have a great understanding of where yearlings most appropriately fit in each catalogue and sale.”

Fasig-Tipton July would be the first sale the company will target, followed by Fasig-Tipton Saratoga, Keeneland September, and Fasig-Tipton Kentucky October Yearlings.

Weisbord said he would continue to handle client and buyer relationships on and off the sales grounds. Katelyn Jackson, Samantha Bussanich and Jake Memolo will remain with Elite as well, and that the company would continue to be run as a boutique consignment operation.

In its six-year history, Elite has sold over $135 million in horses, averaging over $295,000 per horse. Those sales include Monomoy Girl for Michael Dubb, Monomoy Stables, The Elkstone Group and Bethlehem Stables, who brought $9.5 million at Fasig-Tipton November 2020; and Paris Lights for WinStar Farm, who topped the 2021 Keeneland November Sale at $3.1 million.

“Elite Sales has done an outstanding job in the mixed sale and horses-of-racing-age marketplace and I'm sure that they will do an excellent job as they enter the yearling sales marketplace,” said Fasig-Tipton President and CEO Boyd Browning. “They have an excellent group of people on their team and Beth Bayer has great knowledge and will be a valuable addition.”

“It's always good to welcome consignors that have great connections like they do,” said Keeneland's Vice President of Sales, Tony Lacy. “They've done a wonderful job over the past few years with their mixed sales business, and it's a natural evolution for them to move into the yearling market.”

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Curlin Colt On Top As Keeneland Powers Into Book 3

LEXINGTON, KY – The Keeneland September Yearling Sale might have taken a day off Friday, but the auction lost none of its momentum when bidding returned for the first of two Book 3 sessions Saturday in Lexington. A colt by Curlin paced another competitive session when selling for $900,000 to the BSW/Crow Colts partnership. For the session, 287 yearlings grossed $50,747,500. The session average was $176,821–up 5.69% from last year's corresponding session–and the median rose 3.7% to $140,000.

Through five days, 956 head have sold for $287,737,500. The average is $300,981, up 9.03% from the same point of last year's auction, and the median is up 12.5% to $225,000. The buy-back rate is 24.67%. It was 28.82% at this point in 2021.

Saturday's session began on a familiar note when Jacob West, bidding on behalf of the omnipresent Repole Stables, signed for the very horse through the ring and, by the end of the session, Mike Repole's name was on the tickets of 67 yearlings for the entire sale for a gross of $25,420,000.

St. Elias Stables, a partner on many of the Repole purchases this week, is named on the tickets of 44 head for a gross of $18,210,000. Bloodstock agent Michael Wallace was in action for four yearlings purchased soley for Vinnie Viola's operation Saturday, led by a $725,000 son of Omaha Beach.

“Obviously, we've been a big part of the market, but it's been incredibly strong across the board and we haven't had things all our own way either,” Wallace said Saturday. “Everybody still has a lot of horses to try to buy and people still have plenty of money in their pockets. I think what we've seen here is a push-down in the market and we will see into today and tomorrow and probably into the next week. Probably if you had asked me three weeks ago, would it be this strong, I would have said no. But after seeing Book 1 and knowing people were getting pushed back to the next day, it was always going to end up like this.”

Peter O'Callaghan's Woods Edge Farm continued to enjoy strong results in the sales ring at Keeneland. The operation sold 10 horses Saturday for $2,787,500, led by a $700,000 colt by Arrogate.

“The market is excellent, but you've got to be good,” O'Callaghan said. “It's so hard for breeders and pinhookers to breed or purchase a very nice foal. So when we do have one, it's just so gratifying to get rewarded like that. Because believe me, we go through enough of the ones that don't qualify. When it all falls into place, it's extremely gratifying, but also there is a lot of relief involved.”

O'Callaghan continued to see a polarization in the marketplace, with leading buyers all landing on the same horses.

“Everybody is very selective in what they want,” he said. “They really know what they want. Most of these guys are almost all on most of the same horses. They can't all buy the same ones. They win one, they lose one, they just have to keep going. They want to buy in the top 10% of each session. And so those horses are so highly sought after and they sell very well, but the next ones down don't quite hit the headlines.”

The Keeneland September sale continues through Saturday with sessions beginning daily at 10 a.m.

BSW/Crow Partnership Stretches for Curlin Colt

The BSW/Crow Colts Group/Spendthrift/Gandharvi made its biggest purchase of the Keeneland sale so far when going to $900,000 to acquire a colt by Curlin (hip 1232). The yearling was consigned by Elm Tree Farm as agent for his breeder, Barbara Banke's Stonestreet.

“It's been very hard to buy this sort of horse,” admitted Brad Weisbord after signing the ticket on the yearling. “Obviously we stretched a little bit.”

The high-profile colt-buying partnerships of Mike Repole and Vinnie Viola and SF/Starlight/Madaket have dominated the marketplace at Keeneland this week. That domination forced Weisbord and team to modify its approach Saturday.

“We try to buy them a little cheaper, but Liz [Crow] and [Spendthrift's] Ned [Toffey] said to keep going, so that's what we did,” Weisbord said. “We try to stay in the $500,000-$600,000 range, but he was, for us, the top colt today, so we stretched a little bit. I believe the breeder is going to stay in for a piece, so we love to have them. We think they are one of the top breeders in the game. For us, all of the stars lined up. And hopefully we will see him next year in the big races.”

Hip 1232 is out of Tangere (Malibu Moon), a half-sister to Grade I winner Tara's Tango (Unbridled's Song) and Visionaire (Grand Slam). The 9-year-old mare, in foal to Hard Spun, sold for $52,000 at this year's Keeneland January sale.

The BSW/Crow Colts Group has now purchased 11 yearlings through five sessions of the 12-day auction for a total of $4,840,000.

McElroy Strikes for Bolt d'Oro Colt

Bloodstock agent Ben McElroy, bidding on behalf of an undisclosed client, acquired a colt by Bolt d'Oro (hip 1320) for $775,000 midway through Saturday's session of the Keeneland September sale. The yearling, consigned by Hill 'n' Dale Sales Agency on behalf of breeder George Krikorian, is out of the unraced Beautified (Congrats) and is a half-brother to 2021 GI Del Mar Debutante runner-up Dance to the Music (Maclean's Music).

“He is by Bolt d'Oro, who is off to a very good start to stud,” McElroy said of the yearling's appeal. “He's already had a graded stakes winner and a lot of winners, whether in Europe or Saratoga. He's just winning at all the top tracks and it looks like, as they go further distances, they are going to get better.”

Dance to the Music sold for $575,000 following a :10 flat work  at last year's OBS April sale.

“I remember this colt's sister at the 2-year-old sale,” McElroy said. “She was a really nice filly who breezed great. I remember when she broke her maiden at Del Mar, she was very impressive and subsequently she was second in the Del Mar Debutante. So that gave us a bit of extra confidence. We just really believed in what the mare had thrown so far.”

McElroy said he has seen an increased focus on sire power in the sales ring in recent years.

“I think, on the ones who are by the right sires and vet, it's extremely strong,” he said of the market. “There are obviously spots where people have trouble with vetting and maybe do not have the right sire. There is a huge emphasis on sire power. I think in the last two years, if you have the right sire, you are getting double, if not triple, what you probably should.”

Krikorian purchased Beautified's dam Makeup Artist (Dynaformer) for $250,000 at the 2001 Keeneland September sale and the mare won the 2003 GIII Senorita S. in his colors.

“It's always tough to sell, but it's better to sell the dream then to buy the dream,” Krikorian said after watching the colt sell Saturday. “That's why we sell.”

He continued, “I probably have about 90 [mares]. And we breed mostly to sell. We couldn't afford to race them all.”

Of Saturday's result, Krikorian said, “We thought he would be well-received. I didn't know that he would be that well-received. I am grateful for that. Typically in Book 3, they don't go for that much. So this was a nice surprise to have him bring that much.”

Omaha Beach Colt for St. Elias

Vinnie Viola's St. Elias Stables, which has accounted for a huge portion of the market this week at Keeneland in its partnership with Mike Repole, as well as with other various partners and on its own, added a colt by Omaha Beach to its roster when bloodstock agent Michael Wallace, seated with St. Elias advisor Rory Babich, made a final bid of $725,000 to acquire hip 1370.

“We've been looking for an Omaha Beach and looking at them pretty hard and he was the one that got the attention of the whole team,” Wallace said. “We were determined to try to get him if we could. Obviously, we didn't think we would have to be pushed as far as we were by WinStar, but that's the nature of this week, it seems.”

Yearlings from the first crop of Omaha Beach (War Front) have been in demand all week at Keeneland, with Repole and St. Elias purchasing a colt (hip 336) by the multiple Grade I winner for $900,000 from the Clarkland Farm consignment and Peter Brant's White Birch Farm purchasing another son of the stallion (hip 123) for $775,000. In all, 38 yearlings by the sire have sold at Keeneland September for $9,705,000.

“They all seem to have good brains,” Wallace said of Omaha Beach's yearlings. “Walking around the grounds, they are handling things well. They have good strength across the back. I am liking the look of them. I think they are good, athletic horses and bigger than you'd think with the War Front line.”

Bred and consigned by the Cleary family's Clearsky Farms, hip 1370 is out of Color Me Flying (Distorted Humor), a half-sister to graded winner Teresa Z (Smart Strike) and from the family of My Flag and her daughter, champion Storm Flag Flying.

Clearsky purchased Color Me Flying for $250,000 at the 2014 Keeneland November sale. St. Elias purchased the mare's Into Mischief filly, Colorful Mischief, for $300,000 at the 2020 Fasig-Tipton Selected Yearlings Showcase. Her Quality Road filly sold for $700,000 to Juddmonte at last year's Keeneland September sale. The 10-year-old mare has an Audible weanling filly and she was bred back to Munnings this year.

Also Saturday on behalf of St. Elias, Wallace acquired a colt by Liam's Map (hip 1362) for $500,000; a colt by Mendelssohn (hip 1432) for $210,000; and a son of Ghostzapper (hip 1260) for $175,000.

Lynnhaven Racing Stays Busy at Keeneland

The fledgling Lynnhaven Racing of Baton Rouge businessman Jim Bernhard and his wife Dana was in action early in Saturday's session of the Keeneland sale, purchasing a son of Audible (hip 1167) for $675,000, and the operation kept right on buying throughout the day. The couple had quick fire action later in the session when going to $700,000 to acquire a colt by Arrogate (hip 1436) from Woods Edge Farm and came back just hips later to pay that same price for a Street Sense colt (hip 1441) from Gainesway, as agent for Bonne Chance Farm.

Hip 1436 is out of Ghostslayer (Ghostzapper) and he is a half-brother to graded winner Biddy Duke (Bayern). The yearling was bred by Peter and Jenny O'Callaghan's Woods Edge Farm, which purchased Ghostslayer, in foal to Street Sense, for $110,000 at the 2018 Keeneland November sale. The mare's Street Sense filly sold for $215,000 at the 2020 Keeneland September sale before the O'Briens hit it out of the park with a $1.05-million City of Light colt out of the mare at last year's September sale.

“He was probably the most vetted horse we've had a in a couple of years,” Peter O'Callaghan said. “I have two pages of vettings on him. It was incredible. My wife Jenny and I bred him and he was a fabulous foal from day one. The mare is a beautiful, robust mare with a big hip on her and it was a great mix with Arrogate. It was a great result and we are delighted.”

The Bernhards, who did their bidding sitting alongside Equine Analysis Systems CEO Matt Weinmann, ultimately purchased eight yearlings for $2,870,000 to be the leading buyers Saturday.

Audible Colt a Score for Kinsman

The Steinbrenner family's Kinsman Farm made the most of a limited number of pinhooking prospects when selling a colt by Audible (hip 1167) for $675,000 to Jim and Dana Bernhard's Lynnhaven Racing early in Saturday's session of the Keeneland September sale. The team had purchased the colt for $85,000 at this year's Keeneland January sale.

“He did everything right for us,” said farm trainer Emily Dawson after watching the yearling sell alongside Jessica Steinbrenner and farm vice president Kevin Adler. “He was a little weaker when we bought him and he just really flourished on the farm. He got big and strong.”

About the colt's appeal in January, Dawson said, “He had a big, ground-covering walk. That's really why we bought him.”

“We do very little,” Dawson said of Kinsman's pinhooking program. “We bought three short yearlings this year. We just sort of dabble in it.”

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Something For Everyone As Keeneland November Wraps

The seasonal foliage was about the only thing falling at the Keeneland November Breeding Stock Sale, which concluded a wildly successful run in Lexington Friday afternoon. Over the course of 10 days of trade, sales officials reported gross receipts of $203,585,500 for 2470 horses sold, good for an average of $82,423. Further demonstrating the strength of middle market, the median price of $37,000 established a new November record, eclipsing the previous mark of $35,000 set on five previous occasions, but most recently in 2014. The buyback rate closed at a very manageable 17.4%.

The November sale was topped by the supplemented GI Coaching Club American Oaks winner Paris Lights (Curlin) (hip 224D), who was consigned by Brad Weisbord and Liz Crow's EliTE, as agent for WinStar Farm/WinStar Stablemates. Despite the passing of its founder B. Wayne Hughes this past August, Spendthrift Farm continued an aggressive buying spree dating back to last year's breeding stock sales, going to $3.1 million for the daughter of Paris Bikini (Bernardini). Paris Lights was one of seven mares that eclipsed the seven-figure mark at Keeneland, each of which was secured by a different buyer, while the 41 horses that sold for a pricetag in excess of $500,000 were acquired by some 30 unique entities.

The 2021 November Sale also warmly welcomed the return of a broad international buying bench, as the United States conditionally opened its borders on the eve of the auction Nov. 8. Bidding was spirited at every level of the sale, across each of the five books that was capped by Friday's equally vibrant Horses of Racing Age Section (see related story). So lively was the bidding that by the time the dust had settled on the Book 3 finale Nov. 14, the sale had already soared past the gross for the entire COVID-impacted event in 2020.

The weanling section of the sale also featured competitive bidding, with end-users and resellers alike making their presence felt. Four Star Sales sold the highest-priced foal of the sale (hip 144), an $800,000 Frankel (GB) half-sister to MGSW Nay Lady Nay (Ire) (No Nay Never) and GSW/MG1SP Arizona (Ire) (No Nay Never) to Midlantic-based trainer Phil Schoenthal, agent for Matt Dorman's D. Hatman Thoroughbreds.

The level of engagement augurs well for horse racing and breeding, Keeneland President and CEO Shannon Arvin said.

“Excitement for racing and confidence in the future of our sport globally are positive trends for the entire horse industry,” she commented. “The November Sale continued the optimism we saw in September with great energy on the sales grounds, smiling faces all around and people having fun doing what they love. As in September, Keeneland worked to elevate the sales atmosphere with many little touches that we hope consignors and buyers really enjoyed, and that helped create a terrific environment to showcase the quality individuals that breeders and sellers brought to market. We are delighted with the enthusiastic response of buyers.”

Opening of Borders Comes In The Nick of Time…

Following an 18-month interruption owing to the coronavirus, the United States officially re-opened its borders to fully vaccinated international travelers Monday, Nov. 8, one day prior to the Fasig-Tipton November Sale and two days before the start of Keeneland November. The sales sheets bear out that the international buying bench contributed mightily to the overall sales performance at all price points.

On the heels of two landmark victories at the Breeders' Cup at Del Mar, Japanese interests were active at the top and middle levels of the market–as is their custom–with Masahiro Miki signing for three lots for $3,675,000, topped by the $2.3 million Pink Sands (Tapit) (hip 183). Katsumi Yoshida added New Jersey-bred Horologist (Gemologist) (hip 200) to his formidable broodmare band at Northern Farm, paying $800,000 for the MGSW and MGISP mare.

Keeneland November grad Gypsy Robin (Daaher, $750,000, 2013) became the dam of G1 A. J. Moir S. hero Wild Ruler (Aus) (Snitzel {Aus}) at Melbourne's Moonee Valley Racecourse late last month, the latest major success of American-sourced bloodstock Down Under. Looking for lightning to strike again–and hopefully again and again–that 4-year-old colt's part-owner Newgate Farm (Henry Field) teamed with SF Bloodstock on no fewer than five purchases, led by MGSW Tonalist's Shape (Tonalist) (hip 46). Australian horsemen Julian Blaxland, Will Johnson, Bruce Slade and Craig Rounsefell were prominent players, as were trainers Richard and Michael Freedman.

 

The sale's back books drew buyers from Central America, Russia, Saudi Arabia, South Korea and Turkey, a function of Keeneland's aggressive strategy to recruit buyers from these 'emerging' racing jurisdictions.

As with any sporting event, it's great to watch on TV and all, but nothing beats being there in person, said Keeneland Vice President of Sales Tony Lacy.

“The opening of the U.S. borders just two days before the sale really created an atmosphere and brought back a feeling of probably 10-15 years ago, when you had a really vibrant international market,” said Lacy. “The presence of the Australians was really welcomed, because American broodmares have been doing exceptionally well in their gene pool. It was great to see the Europeans coming back here and spending money again. The attraction of American pedigrees is starting to gain traction again. I think going forward there is real momentum and I think we've got a real good base to work off in the future.”

Added Keeneland Director of Sales Cormac Breathnach, “American bloodlines are so valuable around the world and are huge contributors to studbooks in various jurisdictions. We are privileged and fortunate to be able to present that market to the world here at Keeneland and with the support of all the breeders and consignors that send us such quality stock. The market has been very strong, the international participation is consistent and very valuable to us and it's exciting for us to be on this end of it.”

'Cool' Marketplace Fosters Confidence, Stability…

Another positive in Lacy's eyes is the re-emergence of buyers at the November Sale who had availed themselves of a break of as many as 15 years from the sales.

“I think what is really encouraging is that you're seeing some people that might have been inactive for a number of years [buying horses],” he offered. “I'll use Bill Casner as an example. Bill has been active, but at a slightly lower level. This year he came back and bought at a significant level. If you look at the results through Books 1 and 2, you see people who have purchased farms that were active and really doubling down, stocking up for their farms.”

And that helps to maintain a relatively even keel, according to Lacy.

“I think even if we have a correction in the market over the next few years, you won't have the same panic in the market because of the fact that this is real money that's being invested,” he said. “There's confidence. Prize money being up has really helped and the fact that we have partnerships that are buying racehorses has invigorated the yearling market. When you have a vibrant yearling market, the reaction is that people think 'alright, it's valuable to breed these horses' and to have a market to sustain it. That's extremely encouraging. I don't think the market is overheating in any way. If you look at the results from 2018-2019–eliminate the results from 2020–but look at 2021, you actually see a straight line. There's a very consistent line of growth. 2020 was a bit of anomaly, but last year was actually better than what we thought it might be. There was a demand for young stock and it's carried over here.”

Breathnach concurred.

“There's a lot of help in the industry, from the sporting end with high purses and handle has been very good and there is a lot of energy around the sport again,” he explained. “People made money in September and now they're reinvesting now with confidence, because like Tony said, it feels like a very fair, sound market and something that is sustainable, because there is a balance between supply and demand and there is a real appetite to buy and to fill orders and they're not getting them filled in many cases. They're getting pushed back in the books and now they're going to be back in January to try to fill their orders there.”

Following Through On A Vision…

In a TDN interview with Katie Petrunyak after being named to his new role earlier this year, Lacy said he was committed to enhancing the buying experience for the auction house's clientele, making it fun and exciting. With Keeneland's two biggest sales now in the rearview, it is clear Lacy very much intends on seeing that task through.

“We've been really focused on creating a little more energy, a little more excitement and a little more of an atmosphere around the grounds,” he said. “In September, we had to duct tape a lot of things together to make this work, starting in early summer. It's been well received. A lot of international and out-of-town customers have really enjoyed themselves and I think that's something we want to try to build on.

“It's a transactional business, but we also realize that there is a lot enjoyment in trying to source and buy quality stock,” he continued. “That's something we'll be focusing on more and more. We want make sure that people realize that when you invest here, it increases prize money, it allows us to do more development. We're also really excited about having the Breeders' Cup here next year. Next November is going to be a really exciting time and we're already planning for what we can do then.”

An ELiTE November Topper…

One might think that selling a horse for $3.1 million wouldn't necessarily elicit a significant reaction from ELiTE Sales' Brad Weisbord within the context of having consigned the likes of champions Monomoy Girl ($9.5 million) and Midnight Bisou ($5 million) and Uni (GB) ($4.1 million) on a single night a little more than a year ago. But Weisbord, who said has seen his baby daughter a grand total of 'one day in the last five weeks,' was still basking in the afterglow of the sale of Paris Lights nine days after she went through the ring at Keeneland November.

“It's been a great November,” said Weisbord. “It was a pleasant surprise to hear from Elliott Walden two weeks before the sale, saying that he was giving us Paris Lights to sell. We put our heads together and seeing all those headliners at Fasig-Tipton, we thought it was best to bring Paris Lights to Keeneland because she would have a chance to shine there. This was a case of being the last big fish in the sales ring and everybody lined up on her. To sell a $3-million mare, even in a healthy market, is a giant deal and we were very appreciative of the opportunity.”

Like so many others, Weisbord has been taken by the performance of the market over the last week and a half.

“This, for me, is the best market we've ever participated in,” he said. “I thought the same thing last year and this year is even better. The health of the worldwide economy is continuing to strengthen. We have probably never seen this strong a market at the upper end. We had five millionaires and there was very active bidding well above our reserves for all five of them.”

 

Taylor Made Tops Among Consignors…

There are a few constants in life: death, taxes and Taylor Made Sales topping the consignors' table at Keeneland November.

And so it was in 2021, as the agency sold 246 head for $23,873,200 to reign as king of that particular hill for the 25th time since 1990.

“We've got a great base of customers, many of whom have been with us for decades and continually give us good horses,” Taylor Made's Mark Taylor commented. “We've got a hell of a team. A lot of the people that work for us could run their own consignments, they know what they're doing. Us Taylors are just the conduits between the employees and the customer. We're very lucky. Thanksgiving is coming up, so we're very grateful.”

Given the strength of the year's previous auctions, Taylor said the overall results of the November sale were not totally unexpected, yet simultaneously a bit surprising.

“What was encouraging was that it was strong from start to finish and there was demand for horses at all levels. It was really good,” he said. “It exceeded my expectations in this way. I thought that our high six-figure and seven-figure horses, that we would be selling into a very healthy market. The middle market commercial breeders–what we have been seeing is signs of them shrinking down. Wherever they are in the market, they want to sell off and have higher quality. The cost of keeping them and raising them keeps going up and then also the veterinary scrutiny continues to get more intense.

“It's totally out of their control,” he added. “You're raising this animal that you're bringing to the market and there's so much intense vet scrutiny that a lot of the commercial breeders just can't stomach it. It's so hard to hit a home run, and even when you have a horse that's capable of it, sometimes it takes just one or two opinions and instead of hitting a home run, you're striking out. It's a hard business model because there is so much unpredictability in that way. I was pleasantly surprised that there was so much demand for those mares. I thought it was going to get really thin and really weak once we hit Book 3, but that was not the case. It's a testament to how much people love this game. That they're willing to reinvest and plow money back in.”

Ingordo: Buying Horses 'Was Not Easy'…

Noted bloodstock agent David Ingordo was one of many buyers who found the sledding to be pretty tough at the November sale. That being said, he wasn't complaining and also sees a bright future for the sport.

“On the heels of as good a September sale as I've ever seen and a yearling sales season that was phenomenal, quite frankly, it was expected that November would be a good market,” he said. “I'm usually a foal buyer, but I was not able to get anything bought in my price range and at my comfort level for what my needs were. We got outbid quite a bit, I thought the foal market was quite strong, and deservedly so. Pinhookers had a good year, end-users are buying more weanlings now than they ever have and there is just a lot of competition for good foals.

He continued, “On the mare side, again it goes back to good yearling sales. A lot of people are reinvesting in mares, making key acquisitions for broodmare bands, and that was difficult to do as well. On the value side of the broodmare market, there were a lot of people supporting their various sires and we saw a lot of mare competition and it was tough. We were able to buy horses that we wanted, but it was not an easy process.”

Ingordo signed 19 tickets to support new Lane's End stallion Code of Honor (Noble Mission {GB}) and another half-dozen in the name of Gage Hill II in partnership with Lane's End.

“Code of Honor is a very attractive horse and stands over a lot of ground,” he explained. “Physically we're thinking to add some strength and some body to the mares we breed to him. He won what is historically one of the best 2-year-old races at Saratoga and got beat a lip in the Champagne, so he has 2-year-old form. We're looking to try to make him a commercial horse and try to get some runners out there early. We bought some speedy types of physicals from sire lines we felt would bring additional precocity that he himself had. He's a wide-open horse to breed to pedigree-wise, so we were able to find a wide variety of mares that fit him. As is becoming our model, we are committed to supporting these horses with mares, we're going to buy yearlings and weanlings by him, we're going to buy 2-year-olds. And people that breed to him, we're going to support those that breed to the horse by buying horses off them as well.”

The sales are a means to an end and Ingordo is encouraged not only by the results of the past week-plus, but also by the state of the horse racing business.

“That winning post about a quarter-mile up from the pavilion and the winner's circle is what drives this,” he said, referring to the Keeneland finish line. “Racing is healthier than is sometimes reported, we seem to always focus on the negatives. I personally race horses and we make our racing stable work based on the prize money we can win. It covers the bills and hopefully we create a product that we can sell as a stallion or a broodmare or whatever. Purses are good and there is a demand I haven't seen for some time. It is quite refreshing to see just how many people want to race horses at whatever level they're able to do it. Even if you have a claiming horse, you can still make it make sense. That is something we need to focus on as a big positive and realize that is what is driving all this demand. Someone has to produce those horses, so the breeders are being rewarded for producing a nice horse, and whatever region they're in, people want to race.”

What They're Saying At The Sales…

“I think I'm like everyone else…OMG is the explanation for it. The strength of the market is mind-boggling, the strength of the stock market is mind-boggling. There's just so much money in the world right now and you combine that with the accelerated depreciation we're getting, purse money is up and overall gambling on racing continues to move forward. We've got as close to a perfect storm in the horse business probably since all that crazy money in the early 80s. It's as good as it's been since the turn of the century.

“The increase in the $10,000 to $60,000 horse, which was sometimes unsellable, there now seems to be a fervent market for those horses. I don't know where the money is coming from, but it's great for the industry.”

–Bradley Thoroughbreds' Peter Bradley

 

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