Preakness LIVE Art/Music Festival to Highlight Preakness Weekend Events

Edited Press Release

1/ST EXPERIENCE and Baltimore's own Kevin Liles, CEO and Chairman of 300 Entertainment and Elektra Music Group, have teamed up to launch Preakness LIVE Culinary, Art & Music Festival as part of an expanded Preakness entertainment and cultural celebration set to take place on Black-Eyed Susan Day, Friday, May 20. The festival is a part of 1/ST's new long-term campaign, Baltimore 1/ST, kicking off this year.

In consultation with Baltimore Mayor Brandon Scott and in collaboration with Liles, Preakness LIVE will be the first event to take place as part of Baltimore 1/ST, a holistic new campaign that heralds the Preakness's lifelong home Baltimore and represents a commitment from 1/ST, owner and operator of the Preakness, to support and build on the optimism and enthusiasm for the future of the city.

“I am incredibly excited about this new collaboration being led by a true son of Baltimore. This will not only improve the Preakness experience, but also support and elevate Baltimore culture through art, sports, fashion, and food year-round,” said Scott. “I look forward to the profound impact this new focus on Baltimore art and culture will have on our city's next generation of creative minds. I want to thank Kevin Liles, 300 Entertainment and Elektra Music Group, and 1/ST EXPERIENCE for their investment in our city and itss unique cultural fabric.”

Taking place in the iconic Pimlico infield, Preakness LIVE will feature performances by Grammy Award winners Ms. Lauryn Hill and Megan Thee Stallion, NAACP Image Award winner D-Nice and Baltimore-bred talent, including rising singer Brittney Spencer, Darin Atwater & The Soulful Symphony, plus a performance of “The Star-Spangled Banner” by WanMor and more. Local talent will also perform on the Charm City Stage throughout the evening. Preakness LIVE is produced in collaboration with Karlitz & Company.

“Baltimore is more than a city, just as the Preakness is more than a race,” said Liles. “What we're building with Preakness LIVE is a movement, not a moment. As a native son of this great city and a life-long fan of the Preakness, I'm so proud to help bring an event of this scale and scope home, creating a cultural milestone both for residents and visitors rediscovering Baltimore's charms.”

Celebrity chefs Tom Colicchio, Marcus Samuelsson, Gail Simmons, and beloved Baltimore chefs Saon Brice of BLK Swan, and Mario Moise of Bar ONE will perform culinary showcases on the main stage. Chefs Colicchio, Samuelsson and Simmons will collaborate to develop unique offerings for guests in the Finish Line Suites, Turfside Terrace and the Home Stretch Pavilions. Preakness LIVE will also debut Restaurant Row made up of a diverse group of local eateries featuring regional culinary delights serving fans on both Black-Eyed Susan Day and Preakness Day.

Baltimore's vibrant art scene will be given a showcase in the Pimlico infield during Preakness weekend with unique installations throughout the art garden, curated by acclaimed Baltimore multidisciplinary artist and founder of “The Last Resort Artist Retreat” Derrick Adams. The art garden will display works from a multitude of local artists as well as entrants of the Preakness 147 Art of Racing campaign, among other exciting activations.

To further connect the Preakness weekend celebrations to Park Heights, Park Heights Renaissance will sponsor and lead the first annual George “Spider” Anderson Preakness Music and Arts Festival in recognition of the first African American jockey to win the Preakness Stakes in 1889. The day-long festival on May 21 will feature live music, arts & crafts, the days' races live streamed, top food trucks and will highlight community businesses and partners.

Tickets for Preakness LIVE range from $49-$175. These and other Preakness weekend tickets can be purchased online by visiting www.preakness.com/tickets. As part of the ongoing partnership between 1/ST and Park Heights Renaissance, tickets for Preakness LIVE and for InfieldFest will be distributed to the Parks Heights community through Park Heights Renaissance.

The post Preakness LIVE Art/Music Festival to Highlight Preakness Weekend Events appeared first on TDN | Thoroughbred Daily News | Horse Racing News, Results and Video | Thoroughbred Breeding and Auctions.

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Entertainment Line-Up, Hospitality Partners Unveiled For Pegasus World Cup

1/ST Experience, the innovation-focused hospitality and entertainment division of 1/ST, is pleased to announce an iconic entertainment line-up and exciting new hospitality partnerships for the 2022 Pegasus World Cup on Jan. 29 at Gulfstream Park in Hallandale Beach, Fla.

At the 2022 Pegasus World Cup, Gulfstream Park will unveil Hallandale's newest hospitality hotspot, the Carousel Club, where DJ Cassidy will bring his critically acclaimed groundbreaking series, 'Pass the Mic,' to the stage for the very first time. The unprecedented musical experience will feature legendary artists Ja Rule, Lil' Kim, Mase, and special surprise performers.

In his globally revered viral phenomenon turned hit television series, Cassidy has passed the mic to 190 iconic musical artists including Earth Wind & Fire, Nile Rodgers, Run DMC, LL Cool J, Salt 'N Pepa, Bobby Brown, Boyz II Men, TLC, Missy Elliott and Wyclef Jean. Taking his transformative format to yet another level, DJ Cassidy will literally 'Pass The Mic' live from icon to icon, creating a truly unique musical concept exclusively for this year's event. The innovative 'Pass The Mic' stage design will feature a custom multiple level layout of LED screens and bespoke decor in collaboration with Kat Bell, owner and creative director of Argyle Design.

“Our goal for Pegasus World Cup is always to produce a race day experience where guests can expect the unexpected,” said Jimmy Vargas, CEO, 1/ST Experience. “This year, the Pegasus World Cup is all about firsts. It will be the first time DJ Cassidy brings 'Pass the Mic,' his viral sensation, live to a stage. It will also be the first time we open Carousel Club before it becomes a permanent fixture at Gulfstream Park. It will also be the first time Faena brings Tryst, their immersive burlesque show, out of the Faena Theater and to Gulfstream Park to entertain guests between the races.”

In the trackside Carousel Club, world-renowned ultraclub E11EVEN Miami is partnering with Breakthrough Hospitality Group (operating partners of Carousel Club) to host VIPs. Gala, South Beach's newest lounge, will host a VIP Garden, and Davidoff will have a Cigar Lounge. Guests will enjoy the signature Pink Jockey cocktails made with Tito's Vodka, as well as Tequila Reimagined with Casatera. Iconic rosė Whispering Angel will also host an idyllic rosé garden along the track.

Over in the Flamingo Room, Faena Live will be bringing their popular immersive cabaret, Tryst, where The h.wood Group's modern-day supper club Delilah will be serving their elegant American fare.

“We are very excited about all of the new partners we have on board this year. Each partner represents the best of the best. It's going to be a spectacular day,” added Vargas.

For the second year, Pegasus World Cup is partnering with Baccarat, the French luxury brand internationally renowned as a leader in high-end and exclusive crystal products, as the event's Official Trophy Purveyor.

The winning owners, trainers and jockeys from the Pegasus World Cup Championship Invitational Series races will each be presented with Championship Rings designed by local Miami jeweler, BooDaddy Diamonds.

Since 2017, the Pegasus World Cup Championship Invitational has welcomed legendary Thoroughbred racehorses, including Arrogate (Longines World's Best Racehorse 2016 and 2017 Pegasus World Cup Invitational winner),California Chrome (two-time American Horse of the Year 2014 and 2016 and 2017 Pegasus World Cup Invitational runner-up), Gun Runner (American Horse of the Year 2017 and 2018 Pegasus World Cup Invitational winner), City of Light (2019 Pegasus World Cup Invitational winner), Mucho Gusto (2020 Pegasus World Cup Invitational winner)and Knicks Go (2021 Pegasus World Cup Invitational winner) ridden by award-winning jockeys Mike Smith(Arrogate), Florent Geroux (Gun Runner), Javier Castellano (City of Light), Irad Ortiz Jr. (Mucho Gusto) and Joel Rosario (Knicks Go).

Racing history has been made in front of celebrities Jennifer Lopez, Alex Rodriguez, Gene Simmons, Lenny Kravitz, Pharrell Williams, Usher, Olivia Culpo, Vanessa Hudgens and Vin Diesel, to name just a few. In addition to the excitement on the track, Pegasus World Cup guests have enjoyed post-race performances by Nelly & T-Pain (2020), Snoop Dogg & Mark Ronson (2019), Post Malone (2018) and Thomas Rhett (2017).

Individual tickets are now on sale to the public and range in price from $79 to $1,250 and include a variety of levels for every race day experience. Tickets can be purchased online at https://pegasusworldcup.com. Luxury Suites and Ultra VIP packages range from $25,000 to $50,000 and are available by contacting premiumseating@pegasusworldcup.com.

The excitement of the 2022 Pegasus World Cup, including coverage of the $1 million Pegasus World Cup Turf Invitational and the $3 million Pegasus World Cup Invitational will be broadcast live on NBC from 4:30-6:00 pm E.T. on Saturday, Jan. 29.

For more information, visit www.pegasusworldcup.com or follow Pegasus World Cup on socials @PegasusWorldCup.

The post Entertainment Line-Up, Hospitality Partners Unveiled For Pegasus World Cup appeared first on Horse Racing News | Paulick Report.

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Gregg Colvin Named CEO Of 1/ST Content

1/ST Content, the innovative operating group for 1/ST's media and content companies, announced the appointment of senior media executive Gregg Colvin as chief executive officer.

As CEO of 1/ST Content, Gregg Colvin will work with chief operating officer Jason Wilson to further develop and support the ongoing transformation of the 1/ST Content brands into a modern and cohesive entity to attract and retain a new group of consumers.

Colvin will collaborate with Craig Fravel, Aidan Butler and the 1/ST Racing team along with Paul Williams and the 1/ST Technology team on an integrated strategy to produce and deliver new content offerings, enhanced quality of production and new simulcast distribution platforms for the company's Thoroughbred horse racing and wagering products while continuing to build competitive platforms to service customers in dynamic new ways.

“Gregg Colvin's announcement as chief executive officer of the 1/ST Content group reflects our company's on-going commitment to build forward-thinking, innovative and successful sports-anchored digital, wagering, media and entertainment companies,” said Belinda Stronach, chairman, chief executive officer and president, 1/ST. “Gregg's passion for entrepreneurship, media, commerce and technology, along with his wealth of experience in managing day-to-day operations for billion-dollar media companies and directing media strategy for Fortune 100 companies, will bring deep expertise to strengthen our content offerings as we solidify our position as North America's premier Thoroughbred horse racing content company.”

Colvin is a respected senior media executive who has served in leadership roles at leading global companies such as Fox and Universal McCann. Most recently, he served as Chief Executive Officer of 421 Media, an innovative social media firm that owns and operates hundreds of channels across Instagram and TikTok with a global audience of more than 275 million viewers. Colvin has executed ground-breaking streaming deals and led omni-channel innovations for consumer-focused brands like Sony and Fox.

Aidan Butler, who previously served as president of the 1/ST Content business unit, will continue to be involved to drive and support the synchronization and alignment of the company's horse racing and content platforms in collaboration with Colvin.

“To have Gregg, a seasoned and accomplished media executive who shares our vision for growth and innovation, as part of the 1/ST team is a huge advantage,” said Aidan Butler, chief operating officer, 1/ST Racing. “I see significant opportunities ahead and look forward to working closely with Gregg and the 1/ST Content team to reenergize our existing Thoroughbred horse racing platforms and develop the content assets of the future.”

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“I am thrilled to work with Belinda Stronach, Aidan Butler and the entire 1/ST team to establish the 1/ST Content division as the future of content platforms for Thoroughbred horse racing,” said Colvin. “This amazing team shares my passion for innovation; I'm excited to build on the company's forward-thinking approach to sports-anchored entertainment and to reimagine our content offerings as a competitive sports product for a new generation of customers and fans.”

In addition, Colvin will collaborate with Jimmy Vargas and the 1/ST Experience team to support the broadcast production and strategic execution for 1/ST's marquee events, including the Preakness Stakes and the Pegasus World Cup Championship Invitational Series.

The post Gregg Colvin Named CEO Of 1/ST Content appeared first on Horse Racing News | Paulick Report.

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