Godolphin and Thoroughbred Charities of America (TCA) have launched a mobile application for backstretch and farm workers. The app, called Cómo, connects Thoroughbred industry employees to the vital services they need through a network of chaplains and Thoroughbred industry organizations.
Designed by The Jockey Club Information Systems, sponsored by Godolphin, and managed by TCA, Cómo offers the ability for chaplains and industry organizations to be content creators or “contributors” on the app. Contributors can upload information about their services and resources offered, or can provide recommendations for service providers in their local areas. Service provider categories include healthcare, dental services, immigration assistance, religious services, mental health counseling, ESL classes, and much more. There are currently 22 categories in which contributors can provide a resource for industry workers.
“Cómo is the result of extensive industry research, including a survey of farm and backstretch workers, which began when Godolphin took a hard look at the needs of our industry’s workers,” said Katie LaMonica, Godolphin USA’s Charities Manager. “What we found is that our industry provides vital resources and services through various organizations, but what was crucially missing was the workers’ knowledge of and ability to connect to those resources. Cómo exists to bridge that gap, and in doing so be a tool for those critical service providers in our industry. Godolphin is fortunate to have a partner in TCA, who has been diligently developing the app with us and will continue to successfully manage Cómo going forward. Given the depth of the research and the time it has therefore taken to develop this app, we are excited to finally release it to the industry.”
Erin Crady executive director of TCA added, “Cómo is a tool that can connect chaplains and industry nonprofits with the industry personnel they serve. Among Cómo’s many features, it allows for the transfer of important information quickly. Whether it be weather alerts, notification of a health fair, or, as we saw this year, notice of track closures, Cómo provides a way for our industry’s employees to both seek and receive information they may need.”
The post Godolphin and TCA Launch Mobile App for Industry Workers appeared first on TDN | Thoroughbred Daily News | Horse Racing News, Results and Video | Thoroughbred Breeding and Auctions.