Early in the summer of 2021, Troy Levy, President of Tropical Racing and VP of Game of Silks, and Dan Nissanoff, CEO of Game of Silks, set out to revolutionize the sport of Thoroughbred horse racing and pave the way for an era of new fans. Acknowledging the fact that horse racing fans were aging out of the sport and that the industry needed to engage new and younger fans, Levy and Nissanoff endeavored to increase exposure and virtualize the sport in the same way PokerStars did for the sport of Poker.
