New long-term media rights extensions were completed between Chelmsford City Racecourse, Sports Information Services (SIS) and Racecourse Media Group (RMG), with the course becoming a member racecourse of RMG.
All betting and media rights across retail and digital channels are covered under the agreement, with racing continuing to be shown on the Racing TV channel and in betting shops via the SIS service. The Coursetrack system will also be utilised in order to provide live, in-race timing information at the Essex course, which is set to become the first venue in Britain to stage both turf and all-weather racing under floodlights. Substantial capital improvements are also planned, including an £85-million multipurpose grandstand.
Director of racing, Neil Graham said, “We are looking forward to working closely with SIS and RMG to strengthen our existing racing programme and to work on new initiatives. These deals give us the certainty by supporting ambitions for the racecourse to be bolder and more ambitious in its plans going forward.”
The post Chelmsford Signs Media Rights Extension, Becomes RMG Member appeared first on TDN | Thoroughbred Daily News | Horse Racing News, Results and Video | Thoroughbred Breeding and Auctions.