The Breeders' Cup, one of Thoroughbred racing's most prestigious international events, launched a new fan contest tied to the 147th Kentucky Derby at Churchill Downs on Saturday, May 1. Now live at BreedersCup.com/Derby, the digital campaign grants fans the chance to win $5,000 if they select the Kentucky Derby winning horse.
“The Kentucky Derby is an American tradition and we are excited to provide fans another reason to tune-in to NBC on Saturday,” said Breeders' Cup Senior Vice President of Marketing Justin McDonald. “This year's Run for the Roses will feature the top three finishers from the 2020 TVG Breeders' Cup Juvenile, and this free-to-play contest is the perfect way to further engage with racing fans while also building anticipation for the upcoming Breeders' Cup Challenge Series and ultimately the World Championships later this fall.”
Open until 6:55 PM ET on May 1, the contest invites fans to select the horse they believe will win the Kentucky Derby and don the blanket of roses. To enter the contest, fans must visit BreedersCup.com/Derby, click on their favorite horse and complete the registration process. Out of the pool of fans who correctly choose the winning horse, one lucky winner will be randomly selected to receive a grand prize of $5,000.
To enter the free contest fans must be a resident of the United States or Canada (excluding Quebec) and eighteen years of age or older. The winner of the contest will be announced on or before May 5.
The 2021 Breeders' Cup World Championships, consisting of 14 Championship races, is scheduled to be held on November 5-6 at Del Mar racetrack in Del Mar, Calif.
The post Breeders’ Cup Launches Free Online Kentucky Derby Contest appeared first on Horse Racing News | Paulick Report.
